全球化的動(dòng)力創(chuàng)新中英文(文件)
【正文】 創(chuàng)新的員工發(fā)展平臺(tái)Innovative People Development Platform全球化企業(yè)面臨的最大挑戰(zhàn)是全球化人才的匱乏。 ”“Within 5 years there will be two kinds of managers – those who think in terms of a world economy, and those who are unemployed.”Drucker, 1999C:\Presentation\External\EMBA lecture_11/ Tong university 24 不同層面的全球化Globalization at different levels經(jīng)濟(jì)全球化 Economic globalization– 市場(chǎng)、國(guó)家和技術(shù)的整合– 發(fā)達(dá)國(guó)家和新興市場(chǎng)間的美元貿(mào)易額：從 1986年的 20億增加到 1996年的 2萬(wàn)億– 史無(wú)前例的規(guī)模組織機(jī)構(gòu)的全球化 Organizational globalization– 跨國(guó)界的活動(dòng)– 行業(yè)間的差異– 區(qū)域化的組織機(jī)構(gòu)產(chǎn)品的全球化 Product globalization– 全球的市場(chǎng)營(yíng)銷– 由全球的工作小組制定C:\Presentation\External\EMBA lecture_11/ Tong university 25 全球化的必要性Reasons for Globalization技術(shù)的迅猛發(fā)展和擴(kuò)張Rapid increase in and expansion of technology各國(guó)政府對(duì)跨國(guó)界貿(mào)易和資源調(diào)配政策的放松Liberalization of governmental policies regarding crossborder movement of trade and resources國(guó)際服務(wù)機(jī)構(gòu)的發(fā)展對(duì)國(guó)際貿(mào)易的支持Development of the services needed to support and facilitate international trade愈演愈烈的國(guó)際競(jìng)爭(zhēng)Increased global petitionC:\Presentation\External\EMBA lecture_11/ Tong university 26 中國(guó)企業(yè)全球化的機(jī)遇和挑戰(zhàn)Opportunities and Challenges for Chinese Companies to Bee Global167。C:\Presentation\External\EMBA lecture_11/ Tong university 1 創(chuàng)新，全球化的動(dòng)力柯石諦阿斯利康中國(guó)（含香港地區(qū)）總裁交通大學(xué)8 November 2023C:\Presentation\External\EMBA lecture_11/ Tong university 2 創(chuàng)新 – 全球化的動(dòng)力Innovation – the Driving Force behind Globalization制藥行業(yè)The Pharma industry制藥行業(yè)的創(chuàng)新Innovation in the pharmaindustry什么是全球化？What is globalization?國(guó)際企業(yè)中的領(lǐng)導(dǎo)力Leadership in a global pany中國(guó)的制藥行業(yè)Pharma market in ChinaQ AC:\Presentation\External\EMBA lecture_11/ Tong university 3 創(chuàng)新和全球化Innovation and Globalization創(chuàng)新和全球化是相互依存、相互促進(jìn)的Innovation and globalization are mutually dependent and enabling只有不斷創(chuàng)新的企業(yè)才能在全球獲得成功Only innovative panies can successfully globalize全球化的企業(yè)更能支付和回收越來(lái)越高的創(chuàng)新成本Global panies are more able to afford and recover the higher and higher cost of innovation創(chuàng)新Innovation 全球化 GlobalizationC:\Presentation\External\EMBA lecture_11/ Tong university 4 我們的目標(biāo)Our Ambition一個(gè)富于創(chuàng)新的、快速的和高效的公司，憑借其全球范圍內(nèi)的銷售和市場(chǎng)方面的優(yōu)勢(shì)，充分挖掘并實(shí)現(xiàn)研發(fā)的巨大潛力，從而提供持續(xù)的、頂尖的財(cái)政增長(zhǎng)。 14,000 outside USC:\Presentation\External\EMBA lecture_11/ Tong university 8 到 2023年全球制藥市場(chǎng)的增長(zhǎng) – 美國(guó)是主要的增長(zhǎng)點(diǎn)Global Growth to 2023 – Driven by the US2023 2023ROW17%USA49%Japan15%Top 5 Europe19%Top 5 Europe17%Japan10%ROW14%USA59%USD390 billion USD630 billionPharma MarketC:\Presentation\External\EMBA lecture_11/ Tong university 9 對(duì) 21世紀(jì)制藥行業(yè)的新建議New Suggestions for the Pharma Industry in the 21st Century在各方面，從研發(fā)到銷售，美國(guó)占主導(dǎo)地位USA dominant on all dimensions from discovery to sales拉丁美洲受到來(lái)自亞洲的挑戰(zhàn)Latin America challenged by Asia創(chuàng)新產(chǎn)品的減少和市場(chǎng)跟隨者競(jìng)爭(zhēng)力的加強(qiáng)，給傳統(tǒng)研發(fā)活動(dòng)帶來(lái)的挑戰(zhàn)增加Less productive pipelines and more rapid catchup challenging the historic RD paradigm少數(shù)大型企業(yè)占主導(dǎo)地位Major players dominate key franchisesC:\Presentation\External\EMBA lecture_11/ Tong university 10 TaiwanSingaporeHong KongKoreaMalaysiaThailandPhilippinesGDP per capita (USD)Drug expenditure per capitaChinaIndonesiaVietnamAustraliaIndiaMatured!Adjusting to slower growthPoised for further growthThe great potentialStill uncertain中國(guó) – 遠(yuǎn)大的發(fā)展前景China – the Great Future PotentialC:\Presentation\External\EMBA lecture_11/ Tong university 11 制藥行業(yè)面臨的主要挑戰(zhàn)Major Challenges Facing the Industry激烈的市場(chǎng)競(jìng)爭(zhēng)Highly petitive marketplace公眾以及政治壓力Public and political pressure后續(xù)產(chǎn)品線中技術(shù)突破產(chǎn)品的匱乏Deficit of breakthrough products in pipelines不斷縮短的市場(chǎng)專用權(quán)的時(shí)間Declining market exclusivity periods全球發(fā)展策略Global development strategies科學(xué)和技術(shù)的不斷進(jìn)步Scientific and technological advances不斷變化的法規(guī)環(huán)境Changing regulatory environment研發(fā)成本的不斷上升Rapidly rising in RD costsC:\Presentation\External\EMBA lecture_11/ Tong university 12 行業(yè)的整合Industry ConsolidationTop 10Top 51977 1982Top 10Top 51987 1991 1998 1999 202
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