【正文】 ..................................... 3 （二）研究內(nèi)容 ................................................................................................. 3 二、項目建設(shè)必要性與意義 ...................................................................................... 3 三、研究工作依據(jù) ..................................................................................................... 4 （一）相關(guān)法律 ................................................................................................. 4 （二）有關(guān)規(guī)范、規(guī)程及標(biāo)準(zhǔn) ............................................................................ 4 （三）相關(guān)規(guī)劃、計劃 ...................................................................................... 4 （四）其他相關(guān)材料 .......................................................................................... 5 四、研究工作結(jié)論 ..................................................................................................... 5 第二章 項目宏觀背景分析 ....................................................................................... 6 一、旅游度假村發(fā)展背景 .......................................................................................... 6 二、區(qū)域社會經(jīng)濟(jì)背景 ............................................................................................. 6 三、區(qū)域旅游發(fā)展背景 ............................................................................................. 7 第三章 市場可行性分析 ......................................................................................... 8 一、省內(nèi)市場預(yù)測 ..................................................................................................... 8 （一）潛在消費(fèi)市場調(diào)查 ................................................................................... 8 二、國內(nèi)市場預(yù)測 ..................................................................................................... 9 （一）潛在消費(fèi)市場調(diào)查 ................................................................................... 9 （二）消費(fèi)趨向調(diào)查 ........................................................................................ 10 第四章 項目建設(shè)條件 ........................................................................................... 11 一、交通區(qū)位條件分析 ........................................................................................... 11 二、政策環(huán)境條件分析 ........................................................................................... 11 三、自然環(huán)境條件分析 ........................................................................................... 12 （一）地勢地形 ............................................................................................. 12 （二）氣候特征 ............................................................................................. 12 第五章 建設(shè)方案和內(nèi)容 ....................................................................................... 14 一、 項目總體思路 ................................................................................................... 14 （一）總體創(chuàng)意 ............................................................................................... 14 （二）客戶群定位 ............................................................................................ 14 （三）文化特色定位 ........................................................................................ 14 （四）檔次定位 ............................................................................................... 14 （五）度假村發(fā)展思路 .................................................................................... 15 二、重點建設(shè)項目 ................................................................................................... 15 （一）威廉古堡 ............................................................................................... 16 （二）布宜諾斯艾利斯休閑沙灘 ...................................................................... 16 （三）東方威尼斯水城 .................................................................................... 16 （四）圣喬治山間小鎮(zhèn) .................................................................................... 17 三、配套施設(shè)建設(shè) ................................................................................................... 17 （一）旅游交通基礎(chǔ)設(shè)施建設(shè) .......................................................................... 17 （二）給水及供電設(shè)施 .................................................................................... 18 2 （三）環(huán)境治理和保護(hù) .................................................................................... 18 （五）其他設(shè)施 ............................................................................................... 19 第六章 環(huán)境保護(hù) .................................................................................................... 21 一、 設(shè)計依據(jù)、原則及目標(biāo) ............................................................................. 21 （一）設(shè)計依據(jù) ............................................................................................... 21 （二）環(huán)境保護(hù)目標(biāo) ........................................................................................ 21 （三）環(huán)境保護(hù)原則 ........................................................................................ 21 二、環(huán)境影響分析 ................................................................................................... 22 （一）環(huán)境質(zhì)量現(xiàn)狀評價 ................................................................................. 22 （二）項目對環(huán)境影響 .................................................................................... 22 （三）環(huán)境保護(hù)措施 ........................................................................................ 24 一、建設(shè)工期 .......................................................................................................... 26 二、項目實施進(jìn)度安排 ........................................................................................... 26 第九章 投資估算及資金籌措 ................................................................................. 27 一、投資估算 .......................................................................................................... 28 （一）編制依據(jù) ............................................................................................... 28 （二）投資估算 ....