【正文】 (四 ) 政策環(huán)境：高壓調(diào)控立苛政時(shí)代，商業(yè)及工業(yè)地產(chǎn)遇新機(jī) ................. 13 二、 璧山投資環(huán)境 ......................................................................................... 14 (一 ) 璧山城市環(huán)境分析 ............................................................................... 14 1. 區(qū)域位臵 .............................................................................................. 14 2. 面積及人口 .......................................................................................... 14 3. 歷史沿革 .............................................................................................. 14 4. 人文風(fēng)貌 .............................................................................................. 14 5. 工業(yè)產(chǎn)業(yè) .............................................................................................. 15 6. 特產(chǎn)資源 .............................................................................................. 16 (二 ) 璧山經(jīng)濟(jì) 運(yùn)行環(huán)境分析 ........................................................................ 16 1. 璧山經(jīng)濟(jì)發(fā)展 ....................................................................................... 16 (三 ) 璧山城市規(guī)劃分析 ............................................................................... 19 1. 區(qū)域定位 .............................................................................................. 19 2. 功能定位 .............................................................................................. 19 3. 城市規(guī)劃 .............................................................................................. 20 三、 投資環(huán)境綜述 ......................................................................................... 24 第四章 工業(yè)地產(chǎn)市場環(huán)境分析 .......................................................... 26 一、 工業(yè)地產(chǎn)發(fā)展分析 .................................................................................. 26 (一 ) 工業(yè)地產(chǎn)的概念 ................................................................................... 26 (二 ) 工業(yè)地產(chǎn)發(fā)展歷程 ............................................................................... 26 1. 我國工業(yè)地產(chǎn)的興起 ............................................................................ 26 2. 我國工業(yè)地產(chǎn)的發(fā)展現(xiàn)狀 .................................................................... 27 3. 工業(yè)地產(chǎn)的發(fā)展趨勢 ............................................................................ 27 (三 ) 工業(yè)地產(chǎn)開發(fā)模式 ............................................................................... 28 1. 工業(yè)園區(qū)開發(fā)模式 ............................................................................... 28 2. 主體企業(yè)引導(dǎo)模式 ............................................................................... 28 3. 工業(yè)地產(chǎn)商模式 ................................................................................... 29 4. 綜合運(yùn)作模式 ....................................................................................... 29 二、 總部基地發(fā)展分析 .................................................................................. 30 (一 ) 國內(nèi)總部經(jīng)濟(jì)發(fā)展分析 ........................................................................ 30 (二 ) 國內(nèi)總部基地發(fā)展分析 ........................................................................ 32 1. 發(fā)展起源 .............................................................................................. 32 2. 發(fā)展現(xiàn)狀分析 ....................................................................................... 32 3. 總部基地案例分析 —— 北京總部基地 .................................................. 33 4. 發(fā)展總部經(jīng)濟(jì)的“五大效應(yīng)”： ......................................................... 35 三、 重慶總部基地發(fā)展分析 ........................................................................... 37 (一 ) 重慶總部經(jīng)濟(jì)發(fā)展能力分析 ................................................................. 37 (二 ) 重慶總部經(jīng)濟(jì)發(fā)展政策環(huán)境分析 ......................................................... 37 1. 以重慶解放碑 CBD 為平臺，大力發(fā)展區(qū)域性總部經(jīng)濟(jì) ........................ 37 2. 南岸彈子石發(fā)展“區(qū)域型總部經(jīng)濟(jì)區(qū)” .............................................. 38 3. 江北區(qū)域重大戰(zhàn)略舉措 ——大力發(fā)展總部經(jīng)濟(jì) .................................... 38 (三 ) 重慶總部基地發(fā)展現(xiàn)狀分析 ................................................................. 39 1. 重慶總部基地發(fā)展現(xiàn)狀 ........................................................................ 40 2. 重慶總部基地潛在項(xiàng)目分析 ................................................................. 42 四、 璧山發(fā)展總部經(jīng)濟(jì)環(huán)境分析 .................................................................... 43 (一 ) 璧山工業(yè)園發(fā)展現(xiàn)狀 ............................................................................ 43 (二 ) 璧山工業(yè)園發(fā)展規(guī)劃 ............................................................................ 44 1. 電子信息產(chǎn)業(yè) ....................................................................................... 45 2. 醫(yī)藥食品產(chǎn)業(yè) ....................................................................................... 45 3. 裝備制造產(chǎn)業(yè) ....................................................................................... 46 (三 ) 璧山發(fā)展總部經(jīng)濟(jì)環(huán)境小結(jié) ................................................................. 46 第五章 項(xiàng)目屬性及整體發(fā)展方向分析 ................................................. 47 一、 項(xiàng)目屬性 ................................................................................................ 47 (一 ) 項(xiàng)目基本情況 ....................................................................................... 47 1. 項(xiàng)目區(qū)位 .............................................................................................. 47 2. 項(xiàng)目四至 .............................................................................................. 47 (二 ) 項(xiàng)目宗地現(xiàn)狀 ....................................................................................... 48 (三 ) 項(xiàng)目周邊概況 ....................................................................................... 49 1. 交通 ..................................................................................................... 49 2. 配套 ....................