【正文】
□□ As the economy developed, people’s living standard is getting higher and higher, which makes financial planning more and more important since it is related to our daily life. Since financial planning served at present in our country is at the start stage, the market prospect is very broad. Various bank had realized generally to the importance and necessity of developing this service.Key words:Financial Planning Commercial Bank目 錄一、個人理財業(yè)務概念及特點……………………………………………1(一)個人理財業(yè)務的概念………………………………………… 1(二)個人理財業(yè)務的特點………………………………………… 1二、我國個人理財業(yè)務現(xiàn)狀、存在問題及對策……………………… 1(一)我國個人理財業(yè)務的現(xiàn)狀…………………………………… 1(二)我國個人理財業(yè)務存在的問題……………………………… 21.受到政策的限制………………………………………………… 22.理財業(yè)務缺乏創(chuàng)新……………………………………………… 23.理財專業(yè)人員的匱乏…………………………………………… 24.思想觀念需要轉變……………………………………………… 25.缺乏規(guī)范的個人信用制度……………………………………… 26.客觀技術條件的制約…………………………………………… 3(三)對我國個人理財業(yè)務存在問題的對策……………………… 31.朝著國際混業(yè)經營的方向發(fā)展………………………………… 32.創(chuàng)新服務,從大眾化服務向個性化服務轉變………………… 33.培養(yǎng)和選拔專業(yè)的理財人才,提高理財人員的素質………… 34.完善技術條件…………………………………………………… 4三、我國個人理財業(yè)務發(fā)展趨勢及前景……………………………… 4(一)我國個人理財業(yè)務的發(fā)展趨勢……………………………… 4(二)我國個人理財業(yè)務的發(fā)展前景……………………………… 4參考文獻………………