南京旅游產(chǎn)品深度開(kāi)發(fā)研究(已修改)
2025-07-01 21:51 本頁(yè)面
【正文】 南京旅游產(chǎn)品深度開(kāi)發(fā)研究旅游管理專(zhuān)業(yè)學(xué)生 趙延濤指導(dǎo)老師 崔峰摘要: 隨著旅游業(yè)的發(fā)展，旅游者日漸成熟，提高區(qū)域競(jìng)爭(zhēng)力、爭(zhēng)奪客源成為各省、市及旅游企業(yè)的目標(biāo)。而旅游業(yè)的競(jìng)爭(zhēng)實(shí)際上就是旅游產(chǎn)品的競(jìng)爭(zhēng)。南京旅游業(yè)面臨新的挑戰(zhàn)，積極探索旅游產(chǎn)品深度開(kāi)發(fā)的思路與對(duì)策，挖掘旅游產(chǎn)品深層次的內(nèi)涵和價(jià)值，增強(qiáng)其吸引力已成為南京旅游業(yè)發(fā)展面臨的重要課題，因此本文對(duì)南京旅游產(chǎn)品開(kāi)發(fā)存在問(wèn)題進(jìn)行分析，并在此基礎(chǔ)上對(duì)南京旅游產(chǎn)品深度開(kāi)發(fā)對(duì)策做了初步的探討，其中主要包括：創(chuàng)新外部環(huán)境；完善基礎(chǔ)設(shè)施；集中精粹，打造精品名牌；發(fā)揮區(qū)位優(yōu)勢(shì)，加強(qiáng)區(qū)域聯(lián)合；注重旅游可持續(xù)發(fā)展等。關(guān)鍵詞：南京；旅游產(chǎn)品；深度開(kāi)發(fā) The depth development research of Nanjing tourism productStudent majoring in Tourism Management Zhao YantaoTutor Cui FengAbstract: Along with the tourism development, the tourist date sees maturely, enhances the region petitive power, captures the source of tourists to bee various provinces, the city and the traveling enterprise39。s goal. But the tourism petition is the traveling product petition in fact. The Nanjing tourism faced with the new challenge, positively explores the traveling product depth development the mentality and the countermeasure, the excavation traveling product deep level connotation and the value, strengthens its attraction to bee the important topic which the Nanjing tourism development faces, therefore this article has made the preliminary exploration to the Nanjing traveling product depth development countermeasure, mainly includes: Innovates the external environment。 Strengthens the source of tourists market the analysis and the forecast。 The centralism is succinct, makes the highquality goods name brand。 Displays the geographical superiority, strengthens the region union。 The attention travels the sustainable development and so on.Key words: Nanjing 。 tourism product 。 d
公司管理相關(guān)推薦
鄂ICP備17016276號(hào)-1