【正文】 1 / 66可行性研究報(bào)告新疆華興投資集團(tuán)有限公司二零一一年十一月目 錄第一章 總論 ....................................................................................................12 / 66 項(xiàng)目提要 ...................................................................................................1 項(xiàng)目編制依據(jù)、原則及總體思路 ............................................................2 綜合評(píng)價(jià)和論證結(jié)論 ...............................................................................4第二章　 項(xiàng)目建設(shè)背景及必要性 .....................................................................5 項(xiàng)目建設(shè)背景 ...........................................................................................5 現(xiàn)代觀光農(nóng)業(yè)發(fā)展需要 ...........................................................................6 項(xiàng)目建設(shè)的必要性及目的意義 ...............................................................7第三章 建設(shè)條件 ..........................................................................................12 項(xiàng)目區(qū)概況 .............................................................................................12 項(xiàng)目建設(shè)區(qū)現(xiàn)狀 .....................................................................................14 項(xiàng)目實(shí)施的有利條件 .............................................................................15第四章　 項(xiàng)目承建單位基本情況 ...................................................................17第五章　 市場(chǎng)分析與銷售方案 .......................................................................19 市場(chǎng)分析 .................................................................................................19 產(chǎn)品生產(chǎn)及銷售方案 .............................................................................23 銷售策略和營(yíng)銷模式 .............................................................................25 銷售隊(duì)伍和銷售網(wǎng)絡(luò)建設(shè) .....................................................................25第六章　 項(xiàng)目建設(shè)的原則、思路及目標(biāo) ........................................................27 項(xiàng)目建設(shè)的原則 .....................................................................................27 項(xiàng)目建設(shè)的指導(dǎo)思想 .............................................................................27 項(xiàng)目建設(shè)目標(biāo) .........................................................................................27第七章 項(xiàng)目建設(shè)方案 ..................................................................................293 / 66 項(xiàng)目建設(shè)規(guī)模及地點(diǎn) .............................................................................29 項(xiàng)目布局和規(guī)劃 .....................................................................................29 項(xiàng)目建設(shè)方案 ........................................................................................29 技術(shù)水平 .................................................................................................33 種植土地選擇 .........................................................................................33第八章 生產(chǎn)技術(shù)方案 ..................................................................................34 鮮食葡萄生產(chǎn)技術(shù) .................................................................................34 采用集約化生產(chǎn)管理技術(shù) .....................................................................49 復(fù)合栽培技術(shù) .........................................................................................50 標(biāo)準(zhǔn)化質(zhì)量檢驗(yàn)技術(shù) .............................................................................50 項(xiàng)目建設(shè)內(nèi)容 .........................................................................................50第九章 項(xiàng)目建設(shè)期及進(jìn)度安排 ..................................................................52 項(xiàng)目建設(shè)期 .............................................................................................52 進(jìn)度安排 .................................................................................................52第十章 投資估算及資金籌措 ......................................................................53 投資估算依據(jù) .......................................................................................53 投資估算 ...............................................................................................53 資金籌措 ...............................................................................................54第十一章 財(cái)務(wù)評(píng)價(jià) ......................................................................................55 財(cái)務(wù)評(píng)價(jià)依據(jù) .......................................................................................55 項(xiàng)目收入和稅金估算 ...........................................................................55 項(xiàng)目成本費(fèi)用估算 ...............................................................................56 項(xiàng)目財(cái)務(wù)效益分析 ...............................................................................564 / 66 經(jīng)濟(jì)效益評(píng)價(jià)結(jié)論 ...............................................................................57第十二章 環(huán)境影響評(píng)價(jià) ..............................................................................58 環(huán)境現(xiàn)狀分析 .......................................................................................58 項(xiàng)目實(shí)施對(duì)環(huán)境影響評(píng)價(jià) ...................................................................58 生態(tài)、社會(huì)、經(jīng)濟(jì)效益評(píng)估 .................................................................59第十三章 勞動(dòng)組織與管理 ..........................................................................61 組織機(jī)構(gòu)與職能劃分 ...........................................................................61 項(xiàng)目經(jīng)營(yíng)管理模式 ...............................................................................62 經(jīng)營(yíng)管理措施 .......................................................................................63 技術(shù)培訓(xùn) ...............................................................................................63 勞動(dòng)保護(hù)與安全衛(wèi)生 ...........................................................................63第十四章 可行性研究結(jié)論與建議 ..............................................................65 可行性研究結(jié)論 ...................................................................................65 存在的問題與建議 ...............................................................................65附表：附表 1 總投資估算表附表 2 固定資產(chǎn)投資估算表附表 3 銷售收入、銷售（營(yíng)業(yè)）稅金及附加和增值稅估算表附表 4 總成本費(fèi)用表附表 5 固定資產(chǎn)折舊、無形資產(chǎn)和其他資產(chǎn)攤銷估算表附表 6 利潤(rùn)及利潤(rùn)分配表附表 7 現(xiàn)金流量表附表 8 敏感性分析表5 / 66附表 9 借款及還本付息計(jì)劃表附件：附件 1 項(xiàng)目單位營(yíng)業(yè)執(zhí)照副本復(fù)印件附件 2 組織機(jī)構(gòu)代碼證附件