蘋果公司產(chǎn)品創(chuàng)新和營銷戰(zhàn)略-文庫吧
2025-02-26 21:43 本頁面
【正文】 nt on the screen, even when you take pictures can give you hints . When you view the pictures, it can also identify of facial expression, scene and specific objects. VoiceOver 能為你描述屏幕上的內(nèi)容，甚至在你拍照時也能給你提示。當(dāng)你查看拍攝的照片時，它還能識別出照片中人物的面部表情、場景和特定物體。 environment responsibility Apple39。s business philosophy Apple39。s marketing philosophy reflects the marketing concept, according to the customer39。s needs and desires as the guidance . The success of Jobs tend to be customer oriented, based on the understanding of human nature, grasp the details of the people39。s desire and demand, and marketing the perfection all the way to human nature. 1 Hunger marketing 饑餓營銷 2 Experience marketing 體驗營銷 3 Viral marketing 病毒營銷 4 Monopolize marketing 獨占式營銷 Marketing strategy Part 1 Hunger marketing Marketing strategy Hunger marketing, used in the mercial promotion of goods or services, is refers to the modity provider intends to cut production , in order to achieve control of supply and demand, manufacturing in short supply illusion, in order to maintain the product image and maintain a high modity price and profit margins of marketing strategy. Hunger marketing ?Every year before apple product launch, apple will be ensured, but also secret, whetting the appetites of Fans all over the world, people waiting, speculation about the new function, new appearance and so on. As a result, it aggravated the curiosity of people, all want to see it first. 每年在蘋果新品發(fā)布會之前，蘋果公司都會放出口風(fēng)，但是卻又諱莫如深，閉口不談，這就吊起了全世界粉絲的胃口，人們翹首以待，紛紛猜測其新功能、新外形，這更加劇了人們的好奇心，都想一睹為快。 ?Apple39。s marketing is not a simple hunger for the IPhone, but the extreme hunger marketing, first they ignored, only tell the market, there will be a new IPhone interview, but after a long ti
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