市場營銷專業(yè)畢業(yè)論文外文翻譯--用積分抓住你的顧客-文庫吧
2025-04-17 03:17 本頁面
【正文】 供 的可供積分消費的禮品、商品數(shù)量十分豐富。經(jīng)常選擇在佐丹奴網(wǎng)上商店購買服裝的蔣小姐說，“有時想買兩件 T恤，同檔次的品牌，其質(zhì)量和價格也相差無幾，我還不如在佐丹奴買呢，這樣還可以積累一些積分，如果我下次再到佐丹奴網(wǎng)上商店購物一次，我的積分就夠換一個皮包了?！? 通過互聯(lián)網(wǎng)平臺，佐丹奴不僅為客戶提供了方便快捷的積分查詢、積分消費等方式，并且將線下店鋪與互聯(lián)網(wǎng)平臺結(jié)合起來，顧客在店鋪購物后，可以憑借收銀小票上的消費編號，登記到網(wǎng)上商店的個人帳戶中，一樣可以換算成相應(yīng)的積分。 傳統(tǒng)服裝企業(yè)遍布全國的零售終端，有網(wǎng)絡(luò)，有 POS 機，而這些實際上具備了提供積分服務(wù)的基本條件。如果能夠提供與自身品牌匹配的個性化的、持續(xù)的、靈活的積分規(guī)則與積分消費方式，比如增加禮品的數(shù)量和種類，甚至將積分設(shè)定成抵扣現(xiàn)金，利用互聯(lián)網(wǎng)平臺的優(yōu)勢，讓消費者能實時查詢、消費積分，積極與消費者互動，服裝企業(yè)與消費者之間定能實現(xiàn)雙贏的局面。 3 原文正文 ： Integrated mode of consumption is now more and more calls are integral brush card with points, set points air tickets, car fuel are integral, there are points shopping, restaurants are integral, travel and tourism integration, emerce sites also points .. ...., The integral model business, how much consumers value? In the Hello KITty the store, 330 points to buy a 33 per zero wallet, 1280 points to buy a 128 yuan of special doll, the investment bank39。s business alliance system, the integral and the ratio of 10 to RMB 1, and are free to switch to a different currency shopping. China Merchants Bank credit card in accordance with 10 billion yuan per month in credit card volume, the China Merchants Bank credit card spending 20 yuan each, or 2 . dollars a points can be accumulated, the resulting integral monthly moary aggregates up to 500 million points, in 10 t
畢業(yè)設(shè)計相關(guān)推薦
鄂ICP備17016276號-1