【正文】 eed to write anything. Is that clear? [Place the booklet open at task XX in front of the candidates so they can both see it.] [Candidates begin to read the task for 30 seconds …………… ……] I39。s reputation? (Why?/Why not?) ● Which would you prefer, a replacement for a faulty product or your money back? (Why?) ● How do you think customers should be informed about faulty products? (Why?) ● Do you think it39。s stores. Discuss the situation together and decide: ● What kinds of changes the pany might want to consider ● Who the pany should ask about possible changes 23B ● What are the main things that make you choose a supermarket? (Why?) ● Do you think that every pany should ask its customers before making changes? (Why?/Why not?) ● Do you think it39。s a good idea for small businesses to offer discounts? (Why?/Why not?) ● Do you think customers should always try to negotiate a discount? (Why?/Why not?) ● What other ways do you think there are for panies to increase sales? (Why?) 29A Meeting a potential supplier The manufacturing pany you work for is considering changing one of its main suppliers. Representatives from your pany will visit a potential new supplier before making a decision. You have been asked to advise on their programme. Discuss the situation together and decide: ● What the representatives from your pany should ask to inspect ● Which matters the representatives should discuss with the supplier. 29B ● Why do you think panies sometimes change suppliers? ● Do you think panies should choose suppliers which are well known? (Why? /Why not?) ● Do you think it39。 services? (Why/Why not?) 2. What is important when planning a presentation? ? Finding out about the audience ? Researching the topic Practice the presentation Equipment such as slider projector 3. What is important when aiming to improve customer service? ? Staff Training ? Customer Satisfaction Surveys Is staff training the most important thing to consider? (Why/Why not?) Why is it essential to consider surveys of customer satisfaction? How important is it to review prices and discounts? (Why/Why not?) How important is it to consider rewards for customers? (Why/Why not?) 4. What is important when motivating staff? ? Financial benefits ? Career development Opportunities How important are financial benefits for motivating staff? (Why/Why not?) How important is it to offer opportunities for career development? (Why?) Is it important to offer training opportunities? (Why/Why not?) Why might social events be important for motivating staff? 5． What is important when dealing with petition? ? Pricing policies ? Advertising strategies Why are pricing policies important to consider? How important is it to consider advertising strategies? (Why?) Why is monitoring customer service essential? How important is it to develop a wider range of goods or services to offer to customer 6． What is important when planning health and safety training? ? Selecting topics ? Selecting staff to attend Why is selecting the right topics important? Why is it essential to select the right staff to attend the training course? How important is the length of training? (Why?) Is it important to offer retraining to staff? (Why? / Why not?) 7． What is important when choosing new office equipment? ? Prices and discounts ? Brand names Are prices and discounts the most important things to consider? (Why/Why not?) How important is the brand name? (Why/Why not?) Why is it important to consider aftersales service? It is important to consult staff before buying new equipment? (Why/Why not?) 8． What is important when entertaining foreign business clients? ? Venue for entertainment ? Cultural Differences How important is the venue for the entertainment? (Why?) Why is it important to consider cultural differences? What kinds of information about the clients is it essential to have? (Why?) How important is the cost of entertaining business clients? (Why/Why not?) 9． What is important when aiming to reach new markets? ? Market research ? Advertising Why is it essential to carry out market research? How important is it to consider advertising? (Why?) How important is it to consider the cost involved? (Why?) Is it essential to consider petitors39。 Efficiency of production line 252。s qualifications? (Why/Why not?) Is it essential to consider your own impression of people? (Why/Why not?) 17. What is important when dealing with a heavy workload? ? Time management ? Sharing tasks Why are time management skills essential? How important is it to share tasks with other staff? (Why/Why not?) In what ways is technology important for saving time? (Why/Why not?) Is it important to ask for assistance from colleagues? (Why/Why not?) 18. What is important when developing new products? ? Market research ? Pricing Is it essential to carry out market research? (Why/Why not?) How important is the pricing of a new product? (Why?) What aspects of product testing might be important? (Why?) How important is it to consider petition from other products? (Why/Why not?) 19. What is important when being interviewed for a job? ? Information about the pany ? Personal appearance How important is it to have information about the pany? (Why/Why not?) Is personal appearance important? (Why/Why not?) Is selfconfidence essential? (Why/Why not?) Is it important for the candidate to ask questions at the interview? (Why/Why not?) 20. What is important when exhibiting at a trade fair? ? Quality of display ? Staff selected How important is the quality of the pany