【正文】 ..........為 未來做積極而充分的準(zhǔn)備 ........................................................................................................六、商業(yè)價值分析 ........................................................................................................七、公司設(shè)施 ................................................................................................................第三章 產(chǎn)品與服務(wù) ....................................................................................一、網(wǎng)站介紹 ................................................................................................................用戶信息平臺 ................................................................................................................................網(wǎng)絡(luò)社區(qū)交流平臺 ........................................................................................................................商務(wù)活動信息平臺 ........................................................................................................................二、產(chǎn)品優(yōu)勢 ................................................................................................................特有的商業(yè)模式 ............................................................................................................................良好的贏利模式 ............................................................................................................................強(qiáng) 大的功能和簡潔的使用方式 ....................................................................................................三、商業(yè)價值 ................................................................................................................互聯(lián)網(wǎng)需求層次分析 ....................................................................................................................用戶購買行為分析 ........................................................................................................................網(wǎng)絡(luò)購物存在的問題 ....................................................................................................................某價值分析 ....................................................................................................................................四、市場需求 ................................................................................................................第四章 市場分析 ........................................................................................一、市場及其發(fā)展介紹 ................................................................................................電子有限公司商務(wù)計劃書互聯(lián)網(wǎng)發(fā)展趨勢 ............................................................................................................................電 子商務(wù)的發(fā)展 ............................................................................................................................中國電子商務(wù)的發(fā)展 ....................................................................................................................C2C、B2C 與 B2B 的發(fā)展 .............................................................................................................二、電子商務(wù)發(fā)展的瓶頸和障礙 ................................................................................三、我們對于電子商務(wù)的理解 ....................................................................................通路革命的必然 ............................................................................................................................校園社交網(wǎng)絡(luò)的分析 ....................................................................................................................我們的新型電子商務(wù)思路 ............................................................................................................四、目標(biāo)市場 ................................................................................................................目標(biāo)用戶群分析 ............................................................................................................................產(chǎn) 品優(yōu)勢分析 ................................................................................................................................五、目標(biāo)用戶群定位 ....................................................................................................尋 求物美價廉商品的人群 ............................................................................................................尋 求購物經(jīng)歷交流的人群 ............................................................................................................尋 求個人信息管理和擴(kuò)充的人群（未來可能提供的服 務(wù)） ........................................................六、銷售戰(zhàn)略 ................................................................................................................校園社交網(wǎng)絡(luò)特有的模式 ............................................................................................................特定的推廣戰(zhàn)略 ............................................................................................................................第五章 競爭與風(fēng)險分析 ............................................................................一、競爭描述 ................................................................................................................互聯(lián)網(wǎng)門戶競爭分析 ....................................................................................................................專業(yè)購物網(wǎng)站競爭分析 ................................................................................................................二、競爭戰(zhàn)略/市場進(jìn)入障礙 .......................................................................................競 爭戰(zhàn)略 ........................................................................................................................................進(jìn) 入細(xì)分市場的主要障礙 ............................................................................................................競 爭對手的模仿障礙 ....................................................................................................................三、風(fēng)險分析 ................................................................................................................SWOT 分析 ................................................................