【正文】 .....................................................................24 ETL 具體實(shí)現(xiàn) ..................................................................................................................254 數(shù)據(jù)存儲層 ....................................................................................................................................27 數(shù)據(jù)倉庫信息模型設(shè)計(jì)原則 ..............................................................................................27 模型設(shè)計(jì)方法 ......................................................................................................................27 數(shù)據(jù)倉庫信息模型 ..............................................................................................................29 數(shù)據(jù)集市構(gòu)建方法 ..............................................................................................................31 OLAP 分析模型 ........................................................................................................................32 OLAP 分析模型建模方法 ...............................................................................................32 OLAP 分析技術(shù)實(shí)現(xiàn)方法 ...............................................................................................32 客戶情況分析模型 ..........................................................................................................34 業(yè)務(wù)發(fā)展分析模型 ..........................................................................................................34 收益情況分析模型 ..........................................................................................................35 市場競爭分析模型 ..........................................................................................................365 數(shù)據(jù)展現(xiàn)層 ....................................................................................................................................37 綜合查詢 ..............................................................................................................................37 自定義查詢功能 ..............................................................................................................37 主題查詢功能 ..................................................................................................................37 即席查詢功能 ..................................................................................................................38 統(tǒng)計(jì)分析報(bào)表 ......................................................................................................................39 統(tǒng)計(jì)報(bào)表數(shù)據(jù)來源 ..........................................................................................................40 統(tǒng)計(jì)報(bào)表要素分類 ..........................................................................................................41 預(yù)定義報(bào)表 ..........................................................................................................................42 省公司報(bào)表 ......................................................................................................................43 本地網(wǎng)報(bào)表 ......................................................................................................................43 關(guān)鍵指標(biāo)展示報(bào)表 ..............................................................................................................44 今日視點(diǎn) ..........................................................................................................................44 每月聚焦 ..........................................................................................................................44 年度回眸 ..........................................................................................................................484 / 80 競爭前沿 ..........................................................................................................................52 營銷渠道支撐 ......................................................................................................................55 營銷管理平臺 ..................................................................................................................55 片區(qū)經(jīng)理 /高級客戶經(jīng)理營銷服務(wù)平臺 ........................................................................55 社區(qū)經(jīng)理 /客戶經(jīng)理營銷服務(wù)平臺 ................................................................................55 系統(tǒng)管理平臺 ..................................................................................................................56 話務(wù)量針對性營銷 ..............................................................................................................56 客戶信息查詢 ..................................................................................................................56 話務(wù)量營銷支撐 ..............................................................................................................57 信息反饋支撐 ..................................................................................................................58 數(shù)據(jù)分析支撐（OLAP 分析） ...........................................................................................59 客戶情況分析 ..................................................................................................................59 業(yè)務(wù)發(fā)展分析 ..................................................................................................................63 收益情況分析 ..................................................................................................................64 市場競爭分析 ..................................................................................................................68 領(lǐng)導(dǎo)駕駛艙 ..........................................................................................................................70 儀表顯示 ..........................................................................................................................70 圖表顯示 ..........................................................................................................................716 元數(shù)據(jù)管理 ......................................