【正文】
mpetition ? Monopolistic Competition – Many Competitors (27 Restaurants within this plaza) ? Free to Entry ? Differentiated Products 16 Changes in Industry ? Change in Price – High Price ~ Low Price ? Change in Style – Chinese Restaurant ~ Fast Food Shop ? Change in Eating Style ? Application of High Technology 17 Primary Competitor Lunch ? 5 Fast Food Shops ? Rhine Restaurant ? Saint?s Ape Restaurants ? Hui Lau Shan 18 Primary Competitor Dinner ? 4 Fast Food Shops ? Rhine Restaurant (維苑餐廳 ) ? Porto Restaurant (波濤餐廳 ) 19 Key Competitive Capabilities ? Quality food – Serve freshly, high quality, popular cuisine ? Quality service – Friendly service 。 Nearby ? Party – . Birthday Party ? Ordering Service – Large Package of Food 11 Product Differentiation ? Health Meals amp。 Workshop – . Cookery Lesson 10 Products amp。A Section 6 VINCE? ? V = Variety ? I = Innovation ? N = Nutrition ? C = Credit ? E = Environmentally Friendly 7 Business Overview ? Fast Food Shop ? Mainly Pro