【正文】
ective productivity improvement programmes in logistics could lead to reductions of between ten and 20 per cent in total corporate costs. The evidence suggests that such savings are potentially available in this country。s frontier in business. It is the one area where managerial results of great magnitude can be achieved. And it is still largely unexplored territory. There are signs however that management consciousness of the importance of logistics is growing. The last ten years have seen a major upsurge in interest in this area in the UK and the rest of Western Europe. We are still some way behind the United States in our acceptance of the logistics concept, a situation that is reflected perhaps in the fact that there is only one Chair in Marketing Logistics in Western Europe and that is here at Cranfield, pared with more than 50 in the United States. A number of factors have contributed to the growth of interest in logistics in management. One of these is that inevitably as panies seek out areas for productivity improvement they are forced to confront the major source of corporate costs represented by distribution. Production and marketing have both been subjected to scrutiny by academic mentators and the more efficiencyconscious panies. Now it is the turn of the materials flow system that binds production and marketing to receive similar examination. Giving increased urgency to this examination is the growth of costs of movement and storage. Energy crises have had a direct impact upon transport costs and soaring interest rates have made the costs of holding stocks into a major expense. Beyond this the vast proliferation in the size of most panies39。 LogisticsManagement 作 者: MCB UP Ltd 原 文: Logistics amp。 畢業(yè)論文外文翻譯(一) 外文題目: Logistics amp。the National Economy 出 處: International Journal of Physical Distribution amp。the National Economy Introduce Logistics has always been a central and essential feature of all economic activity and yet paradoxically it is only in recent years that it has e to receive serious attention from either the business or academic world. One very obvious reason for this neglect is that, whilst the functions that prise the logistics task are individually recognised, the concept of logistics as an integrative activity in business has only really developed within the last 20 years. What is logistics? It can be variously defined, but expressed at its simplest it is: The process of strategically managing the movement and storage of materials, parts, and finished inventory from suppliers, through the firm on to customers. Logistics is thus concerned with the management of the physical flow which begins with sources of supply and ends at the point of consumption. It is therefore clearly much wider in its reach than simply a concern with the movement of finished goods— a monly held view of physical distribution. In the logistics scheme of things we are just as much concerned with plant and depot location, inventory levels, materials management and information systems as we are with transport. One of the features of the logistics concept which is its greatest attraction whilst simultaneously being the greatest drawb