【正文】 s also important that employees should not make any promises that they cannot employees cannot keep promises, customers may get disappointed, then, they may switch to other Businesses benefit from treating plains as wele resource and opportunities to gain innovative ideas for often have stronger mitments to a pany after a conflict has been solved than they would have if they had never plaint at plaints offer organizations the opportunity to overe problems and improve mitments to 、產(chǎn)品開(kāi)發(fā)In developing new products, I think market research is very carrying out market research, a pany can get such information as whether there exists a niche market for a new product, and what are customers39。s important to advertise the product because advertising can inform, persuade and remind potential customers of the can launch an advertising campaign to attract a large number of , effective advertising can enhance consumer perceptions of quality in the product, thus encouraging customers to buy this product The media the marketer selects must be capable of acplishing the munications objectives of information, persuading, and reminding potential customers of the media include television and , magazines, outdoor advertising represent the major types of print internet is a new , many panies jump to advertise on the advertising can assist in raising awareness of brands, it is most successful when bined with traditional advertising such as TV or more and more people using the internet, advertisements on the internet can reach large When customers plain, it39。s userfriendly and will not cause too much physical stress and , workers should get fullytrained to work more efficiently on the should also be taken to eliminate top of that, management should develop good benefits system to boost the morale of the downsizing Some pany leaders feel they can reduce costs by simply downsizing or reducing the number of workers or middle , it’s not a proper of the biggest effects of downsizing to reduce costs is that the good employees quickly leave the pany for greener the pany is left with the deadwood employees, who are supposed to do twice the work as customer service Customer service can be a nuisance and is often panies will reduce or eliminate the service they give to the , a neglected customer is an service can enhance customer satisfaction and customer relationship helps to improve your pany image and boost a result, largescale production will be cost effective for your corners A quite way to cut costs is by cutting corners in production or service pany leaders feel that by using cheaper material and labor, and by eliminating part and steps, they can cut costs and save is true that costs may be cut in the short turn, but often the product or service is of such a low quality that repair and rework costs go through the customers may bee unhappy with the low quality and move on to another 、時(shí)間管理？時(shí)間管理技巧：When managing a busy schedule, time management skills are are essential skills for effective ToDo lists would remind you of all essential tasks to be 39。s the petence of the workforce that sharpens the petitive edge of the quality from suppliers Low quality goods from suppliers is a major source of should not only try to get quality suppliers but also work with your suppliers to help them improve their operations and quality of cost management, it39。s round of graduate This enthusiasm means that the prospects for graduate jobhunters are excellent考試大 商務(wù)英語(yǔ)站點(diǎn) 考試大 商務(wù)英語(yǔ)站點(diǎn) at the As a result, they are getting bigger and bigger each time they hit the read According to the text, a pany that has an actionorientated approach to management is likely to A accept that some initiatives will be more successful than view staff in terms of their personal emphasise the importance of staff input into expect staff to work extra hours without Which of the following does the writer consider a disadvantage of actionorientated考試大 商務(wù)英語(yǔ)站點(diǎn) 考試大 商務(wù)英語(yǔ)站點(diǎn) management? A It attracts people who are It focuses too heavily on controversial It gives out the wrong kind of message to new It makes a questionable assumption about human Unlike actionorientated panies, those who favour peopleorientated management A keep a watchful eye on what their employees do, B are unwilling to tolerate errors of are sensitive to individual see indecision as a positive According to the text, which type of person may underperform in a peopleorientated pany? A an intelligent person who lacks stimulation B a new member of staff who is keen to learn new skills C a new employee who is given a challenging role D an individual who learns less quickly than others 19 In the writer39。s new product to your vitors Write a memo to your assistant, :asking for the when and why you need about 3040 、In this part, the interlocutor asks questions to each of the candidates in have tc give information about yourself and express personal opinions.(1)What is your current job?(2)What do you do on weekends?(3)What is the advantage of facetoface munication?Read this Dart of a letter from the manager of a conference you for your telephone enquiry about conference rooms available forholding a sales training is room available on 21 May 2011 can hold thirty this is suitable, please confirm the booking in writing as soon as Also tell me how many trainees will attend the a letter:confirming the date of the the manager how many trainees will him