【正文】 2023年 2月 9日星期四 4時 5分 36秒 16:05:369 February 2023 ? 1一個人即使已登上頂峰，也仍要自強不息。 2023年 2月 9日星期四 下午 4時 5分 36秒 16:05: ? 1最具挑戰(zhàn)性的挑戰(zhàn)莫過于提升自我。勝人者有力，自勝者強。 :05:3616:05Feb239Feb23 ? 1越是無能的人，越喜歡挑剔別人的錯兒。 , February 9, 2023 ? 閱讀一切好書如同和過去最杰出的人談話。 2023年 2月 9日星期四 4時 5分 36秒 16:05:369 February 2023 ? 1空山新雨后，天氣晚來秋。 。 :05:3616:05:36February 9, 2023 ? 1意志堅強的人能把世界放在手中像泥塊一樣任意揉捏。 :05:3616:05Feb239Feb23 ? 1世間成事，不求其絕對圓滿，留一份不足，可得無限完美。 , February 9, 2023 ? 很多事情努力了未必有結(jié)果，但是不努力卻什么改變也沒有。 2023年 2月 9日星期四 4時 5分 36秒 16:05:369 February 2023 ? 1做前，能夠環(huán)視四周；做時，你只能或者最好沿著以腳為起點的射線向前。 。 :05:3616:05:36February 9, 2023 ? 1他鄉(xiāng)生白發(fā)，舊國見青山。 :05:3616:05Feb239Feb23 ? 1故人江海別，幾度隔山川。 , February 9, 2023 ? 雨中黃葉樹，燈下白頭人。這種電視有 3年保修期。 ? B:大概多長時間？ ? A:至少一周吧。 ? A:如果是那樣，修理工作會有點復(fù)雜。 ? A:好的。 ? A:你什么時候在這家百貨商店買的？ ? B:半年前。 ? A:謝謝。 ? A:我可以電話訂位、銀行匯款嗎？ ? B:可以。你想訂一個嗎？ ? A:是的。 ? A:展覽會什么時候人最多？ ? B:我認為是周末 . ? A:能向我說一下價格嗎？ ? B:右角，每平米 200美元。 3. Promotion ? Warmup discussion: What is promotion? ? Promotion (also referred to as marketing munications) involves the munication of information between marketers and potential buyers, and/or others in the channel or wider munity, in order to influence attitudes and behaviours. Classification of IMC Media, Tools and Technology Sentence patterns ? 1. Also, you fet, they’ re professionals. They run events like our product launch. ? 2. We’ re going through an event management pany, so they should manage most of the details. ? 3. I think we should launch a new advertising promotion campaign at the beginning of next year. ? 4. With this line of tennis rackets, you have stiff petition against you. ? 5. These are the events our customers potential customers care about. ? 6. What kind of promotional events are scheduled for the new product line? ? 7. Let me take your samples back to my boss. We’ ll think it over contact you later. ? 8. Would you be interested in talking with him about our ideas for uping models? Phrases ? Promotional events product line ? Event management pany ? Run events market share ? Stiff petition environmentalfriendly ? Latest model/design userfriendly ? Wide varieties to choose from ? Available in various models sizes ? A: The _1_ is on Tuesday, and clear your _2_ over the next few days because we’ re going to be _3__ in order to get everything ready in time. ? B: Oh, it’ s not as bad as all that… Almost everything is already set. We’ re going through an _4_ pany, so they should manage most of the details. Probably the biggest thing on our plate is to go over the _5_ with their onsite managers to make sure it all goes as planned. ? A: I hate to _6_… What if their people drop the ball? We should be prepared with a _7_ plan just in case… ? B: Opening day is Tuesday. We’ ve been working with this pany to set everything up since last spring. They’ re very clear on all of the _8_. Also, you fet, they’ re _9_… they run events like our _10_ for a living. I’ d say we’ ve nothing to worry about. ? A: The product launch is on Tuesday, and clear your calendars over the next few days because we’ re going to be burning the midnight oil in order to get everything ready in time. ? B: Oh, it’ s not as bad as all that… Almost everything is already set. We’ re going through an event management pany, so they should manage most of the details. Probably the biggest thing on our plate is to go over the event rundown with their onsite managers to make sure it all goes as planned. ? A: I hate to put all our eggs in one basket… What if their people drop the ball? We should be prepared with a backup plan just in case… ? B: Opening day is Tuesday. We’ ve been working with this pany to set everything up since last spring. They’ re very clear on all of the details for the event. Also, you fet, they’ re professionals… they run events like our product launch for a living. I’ d say we’ ve nothing to worry about. ? A: _______(安排了什么樣的促銷活動 ) for the new products? ? B: Marketing has us set up with ____(在 5個大城市舉行產(chǎn)品發(fā)布會 ), as well as some sponsoring events throughout the year. ? A: ______? (你說的是什么樣的贊助活動 ) I don’ t know how effective sponsorship really is. ? B: _______. (不是你想的那樣 ) These events will give us ____(更多曝光機會 ) than most. Take the tricity marathon for starters. _____ (這是備受關(guān)注的活動 ) The television exposure alone will nearly double the customer awareness. ? A: _______? (還有什么活動 ) ? B: We’ ve got a spot in the Olympic stadium _____ (贊助一個參賽隊的裝備 ) ? A: _________? (這些活動是顧客所關(guān)心的嗎 ) ? B: Yes. We choose these events _______. (基于市場調(diào)查 ) 4. Attending trade shows What is a trade show? (2 videos) A trade show is a kind of exhibi