【導(dǎo)讀】●Conclusion……………………

　　

【正文】 ng to the budget, about RMB 165,000 Yuan will be input for the project. Expenses for specific items are listed as follows: Rental cost: The site of shop would cost RMB 30,000 to rent each year. Decorating: The purchase of decorating materials and the labour costs would reach RMB 35,000. Item Name Price (RMB) Labor cost……………………………… 16,000 Floor………………………………….…6,000 Ceiling…………………………………..1,500 Cement……………………………….… ...500 Wood……………………………………1,500 Lights amp。Switches…………………….…1,000 Paint……………………………………. 8, 000 Others…………………………………….500 Equipment: The cost of equipment of the project will be RMB 7,000 Item Name Price (RMB) A Computer…………….……………….3, 500 A Telephone/fax………………….……….. 200 A printer………………………….………1,000 Shelves…………………………….….…1,000 A desk and chairs.........................................500 Repair tools……………………………… 300 Other items…………………………… ..…500 16 Budget: The annual increase in the operating budget would be RMB 136, 000. Item Name Price (RMB) Wages…………………………….……. 60, 000 Advertising expenses……………….……1,000 Working funds………….… ………… ... 70,000 Tax……………………………………… 5,000 Total cost of the project: Initial cost: Decoration……….…………………..… 35, 000 Equipment……….……………….. ….… 7,000 SUBTOTAL………………………… .. 42,000 Budget: Rental cost……..…….……….…….…. 30, 000 Wages…………………………….……. 60, 000 Advertising expenses……………….……1,000 Working funds……………………...… 70,000 Tax……………………………………… 5,000 SUBTOTAL………………………… .. 166,000 TOTAL COST: ………………………… 208,000 17 Risk analysis and Management Plan Before putting the project into reality, we find that there are some risks which will affect the successful achievement of the project. After careful analysis, these risks are generally divided into three categories. Peoplerelated： ● The new employees may not be petent. ● We do not have stable consumption group at the beginning. ● There is different preference in various types of toys from the children of different ages, we cannot satisfy all the children’s needs. Timerelated: ● Our shop is a new one so people do not know it at the beginning. ● It will take time for consumers to accept our shop. ● The ordered toys may not be delivered in time, causing delay in the opening of the shop. Productrelated: ● The quality of the products may not be stable. The toys may be dangerous to children ● Competition between shops of children’s toys will be fiercer. Since it is impossible to remove these risks from the root, I think I have to take measures in management as follows: ● Increase public visibility, keep an mitment and enhance the customers’ prestige ● Conduct market research on customers’ needs and offer good products and services to their needs. ● To recruit and train new employees ● Increase our marketing measures, such as packaging, the careful presale service, soling service and after sale service. ● Allow the customer to try the toys before purchase. 18 The Project Framework NARRATIVE SUMMARY OBJECTIVELY VERIFIABLE INDICATIORS SOURCES OF INFORMATION ASSUMPTIONS AND RISKS GOAL or AIM 1. To meet customers’ needs。 2. Star my own business Staff and customer’s opinions Survey suggestions from different consumers The Market and Business analysis are objective and constructive PURPOSE or OBJECTIVES improve the petition of the shop。 revenues and profit will increase by 25% and 30% respectively in the following years 3. The turnover can reach RMB 300,000 and the profit will be RMB 108,000 in the first year. Revenue and profit figures Increased number of customers, stable consumption group Financial records。 Establish excellent reputation That the landlord keeps to the term of the lease of the premises OUTPUTS 1. Offer unique services. premise 3. A functioning group of business consultant Existence of new shop services operational and in regular use Regular advice on services and stock Customers’ opinion to the service Observation shop records That the new sales staff are petent and honest 19 ACTIVITIES 1. Negotiate with the landlord. 2. Design and layout the new shop. 3. Order new furniture and equipment. 4. Install equipment 5. Recruit and train new staff 6. Hold opening ceremony the contracts with landlord and signed rental given to contractors placed and products offers made； 5. Sign the contracts and train them. 6. Promote the opening of the shop. Action Plan of diary are no interruptions and delays to decorate the shop 2. The contractor uses good quality materials. 3. There are no delays to the delivery of the products from the contractor INPUTS Staff One salesperson and one maintenance worker Equipment Compute Office furniture Repair tools Financial Total RMB 200,000 investment. Work contracts Equipment in use RMB 100,000 from My savings RMB100,000 loan from the bank RMB50,000 loan from my parents Payrolls Invoices Bank account staff are recruited equipment is suitable for purposes and delivered and installed on time bank will be willing to lend the money