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【正文】 on dealing with those overdue products 新舊產(chǎn)品交替要及時 ,處理臨期產(chǎn)品方案太延遲 …..(East, KA) ? Unilever should inform us one month before they launch the new products or change the package of products like what PG did. And keep in touch with us, so we can control our stock properly. Unilever should leave the profit margin for us when establish the price. (For example, we only get 3 Yuan for selling one bottle of Hazeline, So we lost interests to sell it. [ 新產(chǎn)品上市前或換新包裝前 ,應(yīng)像寶潔那樣 ,提前 1個月通知 ,并衣時溝通 ,讓我們的庫存不會推積太多 .價格制定應(yīng)給我們留有利潤空間 ,比如夏士蓮洗發(fā)水我們賣一件 ,才賺 3元錢 ,推起來 ,意義不大 ,沒有積極性 ….. (West, WS)] ? The time of reimburse the prepayment is too late (slow). We always pay for the promotion fees first and Unilever will pay back the money after 2 or 3 months. We hope that we can get the money back within 1 month to keep our cash flow. [預(yù)算支持費用回款的時間太慢,有一些促銷的費由我們先支而公司通常都要 23個月回款,希望能在一個月左右,以減少我們的現(xiàn)金支出 …..(South, DT)] Market and Trade supportVoice of Customers 2023年 3月 4日星期六 Confidential Proprietary Copyright 169。 2023 The Nielsen Company Topic of Presentation Page 31 To Improve Market and Trade supportActions Action Step Action By Resources Deadline 1. review cycle plan timeline CMD next SDM ensure 4months rolling confirmed promotion plan include set menu promotion CMD ongoing ensure 100% pliance to timing deadlines CMD ongoing exceptions approved by Doug Doug ongoing 2. Information checklist to be piled in Full On time CMD set tracking KPI for category operations teams CMD ongoing POSM to stores timing, KPI for 3rd party operation Alick 3. Administration 100% OPSO implementation for PO number to be approved before cascade of activity, no PO no activity NSOP/ trade cat Ops From Q2 activities Set KPIs for claim turnaround for DT and KC 39。 pay out within 30 days from end date of activity KC 15 days for DT NSOP/ Finance review current requirements for claim documentation 2023年 3月 4日星期六 Confidential Proprietary Copyright 169。 2023 The Nielsen Company Topic of Presentation Page 32 Action Step Action By Resources Deadline Establish the transparency of customer plaints and resolution progress, Yating/Kevin/NSOP Cross Function Support IT support Establish feedback system Lodge issues/plaints, and directly transfer the issues to responsible persons Analyze the current lodged issues Improve Handling Objection and Negotiation skill Ali/ CD Managers Training program defining and introduction 39。 Ongoing onjob training and monitoring Ongoing To Improve ServiceActions 2023年 3月 4日星期六 Confidential Proprietary Copyright 169。 2023 The Nielsen Company Topic of Presentation Page 33 Build Partnership Improvement Actions Area Actions By Resources Deadline JBP for DT Train SM/ASM on JBP template, esp. for TOP60 DTS Ali Training Resource Execute JBP in top 60 DTS including golden DTS RSDs Starts in Obtain best practice to rollout to more DTS in 2023 Ali+RSDs Starts in Marketing info. Sharing RTM munication magazine to fields RAM+CMDs Committed Invite customers( DT+KC) Key launch events CMDs+RSDs/KCDs Ongoing Regional distributor meeting at least once a year similar forum for KC customers RSDs+KCDs RSDs+KCDs in person No Delegation Channel and Customer presentation development along with NAC activity CMD CMI Ongoing Set up standard review template to introduce market trend/dynamic/brand performance etc We have pleted Category strategy that are now shelved , they should be used as they were very powerful in changing the instore Rocky BUVPS Nielsen Confidential Proprietary ? Copyright 169。 2023 The Nielsen Company Thank You Confidential Proprietary ? Copyright 169。 2023 The Nielsen Company ?演講完畢,謝謝觀看!
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