【文章內容簡介】 ；Explain the business to others in order to inform ,instruct ,motivate, and involve；Assist benchmarking and performance monitoring；Inspire and stimulate change and innovation；A sound strategic plan should include the elements of vision ,mission, values, objective ,strategies, goals ,and procedures needed：To cause people to act in a uniform way and so make processes predictable；To provide freedom for management and staff to maximize their contribution to the business；To provide legitimacy and authority for the deeds needed ；To make responsibility clear and to create the conditions of selfcontrol；To provide coordination for interdepartmental action.；To improve munication and to provide consistency and predictability in carrying our repetitive tasks.；To encourage the people involved into thinking a problem through；To minimize variance and eliminate bottlenecks；To provide auditable criteria for execution against authorized practice； WIs SOPs：: For managerial control : For managers and supervisors, crossfunctional, departmental interface : More conceptual/ human relation, less technical : More managerial steps: More flexible : Stationery, puter, desk, not to be listed : Ideas, plan, analysis, process, etc : More general, abstract aids: less material: More managerialamp。human of safety : Lower, need not to be listedWIs：: For operating control or specific job : For operators or rank amp。file, technical interface : More technical, less conceptual : ore technical steps: More fixed : Material amp。 be listed : Physical products and service : More specific, concrete aids: more material : More industryand pany specific of safety :Higher,must be clearly spelled out ：Business planning:Business planning is a managerial process that helps the organization venture into a new involves managersˊ time, effort and talent to develop various subplans at all levels in a planning process：Define the Mission；Conduct a Situation or SWOT Analysis；Set goals and Objectives；Develop Related Strategies；Monitor the Plan； ：Cover Page:identifies you and your business, and dates the plan；Table of Contents:makes it easy for readers to find particular item description；Executive Summary:provides a highlevel overview of the entire plan that emphasizes the ；facters that you believe will lead to success；Business Backgrand:information of the pany；Maketing Plan: SWOT analysis；Financial Projection:how much does this plan will cost；Action Plan:shows how operational the plan is；Appendix: supplementary material that is collected and appended at the back of this plan；（7個）winning elements of a business proposal：①.Problem:you must demonstrate that you clearly understang thei business problems,issues,needs,opportunities,or values ②.Solutions:after you have written a lead paragragh on the pany’s needs aand problems,follow up with a solid presentations of how your business can provide solutions ③.Benefits:all winning business proposals clearly outline for the pany the benefits to be gained from doing business with you ④.Credibility:this is often the overlooked portion of a business proposal but all winning proposals glow with credibility⑤.Samples:a business proposals with samples and evidence of your ability to deliver is vital to gaining the winning small sample of your wok can show your ability to do the job ,and can help your potential customer answer some questions ⑥.Targeted: a winning business proposals is all about and write in a language used by your intended audience ⑦.Personlazation:you have to give your potential custumer an proposh which includetheir names and their pany’sname of the proposed project: information..3Benetitsoftheproposal,procedure,resources ,special project（10點）internal proposals:Problem；Purpose.； Adudience；Message；Research；Objectivity；Style；Order；Implementation；As a side note；：Prefatory Parts；Cover；Title Fly；Tiltle Page；Letter of Authorization；Letter of Acceptance；Letter of Transmittal；Contents；Abstract；Body of the Report；Introduction；Text；Summary；Conclusions；Remendations；Supplemental Parts；Appendix；Bibliography；、信息的途徑gathering information ：Scondary Sources；Primary Sources；Experimentation；Observation；SurveysA)RandomSampling B)StratifiedRandomSamplingC)SystematicSampling；QuestionnairesA)Eitheror B)Checklist C)Multiplechoice D)Ranking；Questionnaire；Guidelines；Personal Interviews and Focus Groups；Telephone Interviews ；：You will need to research all the information sources available in preparing the report so that you can make decisions about which sources would be most ：Title Page ；Letter of Authorization；Letter of Transmittal；Table of Contents ； Table of Illustrations ；Abstract ；Executive Summary； Quality：Accurate,Reliable and Objective；Guidelines for Writing a Quality Report；Identifyfor your reader and for yourselfstatements of fact,inferences and based on face,and value judgment；Use accurate,reliable and objective sources；Use analogies and parisons to explain and illustrate,but not to prove；Examine all cause—effect statements for pleteness and accuracy；Be specific ；Provide adequate documentation；商務報告的總體結構形式general structure for reports：Pace ； Lead ；Blend Outes；Motivate；，情形：escape from contract：Mutual or unilateral mistake as to a basic assumption upon which the contract was made；Misrepresentation of facts inducing one of the parties to enter the contact；Duress inducing one of the parties to enter the contact；Lack of capacity to contract(such as infancy ,influence of drugs,alcohol or mental illness)；Unconscionability；Vilolation of a public policy；Absence of a writing evidencing formation of the contract if the contract laws and government regulations require such a writing；Performance of the contracts bees impossible or extremely difficult or costly by virtue of events occurring after the contract is formed；The principle purpose of the contract is substantially frustrated by virtue of events occurring after the contract is formed；3