電子商務(wù)案例自制(編輯修改稿)
2025-02-03 20:09 本頁面
【文章內(nèi)容簡介】 stomer’s Loyaltyn Critical Success Factor for Online Supermarketn I know it and trust itn CRM n Salesn Marketingn Call Centern Service, etc.n Insight2/28/2023 15Alcampo vs PeapodDevelop SCM, Synergy Strategy n SCM n Logistic。 Inventory。 Purchase。 Distributionn Profits: n Alcampo : % Prvca : 4% Reduce profit to sustain Alcampo’s discount way of life? n How to? LowCost Leadship Strategyn Based on the ECommerce, establish SCM, Synergy2/28/2023 16Alcampo vs PeapodLongrun Strategyn Deeply involved into the ECommerce Business and establish effective distribution system （（ Sustainable Competitive Advantage））n Improve System Security n Special EBusiness Model （（ not easy to copy））n Core Competenciesn Other 4 supermarkets’s business ECommerce platformn Alcampo’ other business ECommerce platform最理想的發(fā)展戰(zhàn)略：連鎖經(jīng)營、物流配送、最理想的發(fā)展戰(zhàn)略：連鎖經(jīng)營、物流配送、電子商務(wù)三方面齊頭并進。電子商務(wù)三方面齊頭并進。2/28/2023 17Alcampo vs Peapod2/28/2023 18Alcampo vs PeapodPeapod Inc.Online grocery pany in .2/28/2023 19Alcampo vs PeapodCorporation Development2/28/2023 20Alcampo vs PeapodRevenues growth orders soarn Orders: 93700 in 3rd quarters of 1997, 43700 only during the same period in 1996。n Revenues: million in first 9 months in 1997, up by 111% from million for the same period in 1996。n Revenues from online marketing services: 3 million to 6 million。n Revenues from member and retail services: million(1996) to million (1997)n No. of fulfillment centers:
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