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standards. ? 2) proper food storage, handling and cooking practices. ? 3) Food safety check list is used daily in each restaurant. Five people principles ? 1) Respect and recognition ? 2) Values and leadership behavior ? 3) Competitive pay and benefits ? 4) Learning, development and personal Growth ? 5) Resources to get the job done. Reading B: Product Questionnaire ? How to design a questionnaire ? Introduction to Questionnaire Design 1. Objectives in designing questionnaires 2. Deciding what to ask 3. Principles and Guidelines to Writing Questions 4. Format of responses 5. How to arrange question 6. Length of questionnaire 1. Objectives in designing questionnaires A questionnaire is often used for research. To obtain accurate relevant information for our survey. The information obtained by each question will be specific to the information you will need in your analysis. Therefore, before you pose any questions: ?Think through your research questions and objectives ?Think about how you will conduct your analysis 2. Deciding what to ask The information obtained by each question will be specific to the information you will need in your analysis. Therefore, before you pose any questions: ?Think through your research questions and objectives ?Think about how you will conduct your analysis Deciding what to ask Principle 1Use short and simple sentences 3. Principles of Writing Questions Attention: Sentences should contain one or two clauses no more than three. Principle 2Ask for only one piece of information at a time Principles of Writing Questions For example: Are you satisfied with our product’s appearance and safety design? Principle 3Avoid Negatives Principles of Writing Questions For example: Small group teaching should not be cancelled. Small group teaching should continue. Attention: Double negatives should always be avoided. Principle 4Ask precise question Principles of Writing Questions For example: How often did you borrow books from your library? How many books have you borrowed from the library within the past six months altogether? Attention: Failure to specify a frame of reference. Open format: 4. Format of responses Closed format Are there any other ments you would like to make? Comments: I think/ suggest…………………….. Some general rules: 5. How to arrange questions 1 ? Go from general to particular 2 ? Go from easy to difficult 3 ? Go from factual to abstract 4 ? Start with closed format question 5 ? Phrase the questions as you would say them if talking naturally to someone. 6. Length of questionnaire Short simple questionnaires usually attract higher response rates than long plex ones Principles of Writing Questions ? A questionnaire gets people to express their feelings, perceptions, behaviors, and experiences, both past present。 therefore, avoid: Asking for secondhand information ? Asking hypothetical [?ha?p?39。θet?kl]假設(shè)的;假定的 questions ? Asking about causation原因 ? Asking for solutions to plex issues Principles of Writing Questions ? Question wording should ensure that every respondent應(yīng)答者 will be answering the same thing, so avoid: ? Ambiguous[230。m39。b?ɡju?s]模棱兩可的;含糊不清的 wording or wording that means different things to different respondents Do: ? Use simple wording ? Be brief ? Be specific Do not: ? Be vague ? Be condescending or talk down to respondent ? Use biased wording ? Use abbreviations or scientific jargon ? Use objectionable questions ? Be redundant Career Development Questionnaire ? Career development is very important because of the petitive nature of the job market. It is important to learn the steps that one needs to take in order to develop their career to get ahead. Developing your career means promotion and making more money. ? PERSONAL DETAILS ? Names ________________________________________________ ? Age __________________ ? Employment status ? Employed ______ Part time employed ________ Unemployed __________ ? Self employed _