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3) K金鉑金鑲嵌類的 95折 ? 4)可享有 CTF2, COCO會(huì)員權(quán)益,素銀類 88折 ? 積分到限額可以換東西 Promotion (一) Advertising (二) Personal Selling (三) Sales Promotion (四) Public Relations and Publicity (五) Word of Mouth (一) Advertising 元 元 元 ? newspaper ? Television 54000元 78000元 82023元 ? Magazines 《 PerfectLife》 《 時(shí)尚 橘子 》 《 北京青年周刊 》 《 MING明日風(fēng)尚 》 《 安 25ans》 ? Inter It39。s convient and useful to use Inter, such as weibo, wechat. single media 1 1. No lighting billboard. advertisement board subway advertising. advertising station hall advertising advertising adcertising advertising of bus shelter video media board 2 3 4 ? Outdoor Make Presentation 4 Approach 3 Prospect 1 Qualify 2 Close 6 Handle Objections 5 (二) Personal Selling 6 7Folloeup Find out people who are most likely to buy jewelery. Confirm that if these people will buy our products. Ask people which kind of products do they want to buy. Know people39。s needs and show the product39。s style, colour, size and other features and uses. If people have questions of products, we must deal with them and mak sure that customers are satisified with our products. Then customers will decide to buy or not to buy. After cuatomers39。 payment, we should establish long term relationship with them. coupons We will give discount to VIPs. For mon customers,we will give them discount when special days. (三) Sales Promotion ? exhibiti