麥肯錫在線案例學(xué)習(xí)-英文(更新版)
【正文】 n real time. Question4 Q: In order to decide whether to reduce costs at the least efficient schools (., those with an average cost per hire of $2,000), what else would you want to know? A: Some of the possible answers are given below. Basic questions: ? What are the ponents of costs at these schools (why is it so expensive to recruit there)? ? What opportunities exist to reduce costs? ? How much cost savings would result from implementing each of the opportunities? ? What consequences would implementing each of these opportunities have on recruiting at the least efficient schools? Questions demonstrating further insight: ? Why is the cost lower at more efficient schools, and are there best practices in resource management that can be applied to the least efficient schools? ? If we reduce costs at the least efficient schools, what will we do with the cost savings (., what would be the benefit of spending the money elsewhere vs. where it is currently being spent)? Helpful Tip We would not expect anyone to e up with all of these answers, but we hope some of your answers head in the same direction as ours. Yours may bring some additional insights. In either case, be sure that you can clearly explain how your question will bring you closer to the right decision. Question 5 The McKinsey team conducts some analysis that indicates that increasing spending on blanket advertising (., advertisements/flyers on campus) does not yield any significant increase in hires. Q5: Given that increased blanket advertising spending seems to be relatively ineffective, and the client doesn39。A links to the left. To print the answer, click on the print icon that appears in the TOP RIGHT corner. At the end, you can print the entire online case study at once. The case Question 1 Client Goal: Double the number of recruits while maintaining their quality with minimal increase in resources expended Our client recruits graduating college seniors for entrylevel positions in locations around the world. It currently hires and places 500 graduates per year but would like to triple in size over the next ten years while maintaining quality. Assume that the increase must all e from hiring graduating seniors. (In an actual case, you may not be given this and other assumptions unless you ask.) The client39。s a long list of possible ideas. Additional insights into how a given idea would be approached and how much it would cost are helpful. Question 6 For simplicity39。re not turning down quality applicants) and to increase the acceptance rate ? We will examine additional methods for attracting more applications from our current campuses (., referrals, clubs) in addition to assessing the impact of improved messaging on campus
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