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紀(jì)錄,包括電子記錄以及電子消息,都必須保存 “ 至少五年 ” ,不遵循法案則會得到罰款、監(jiān)禁或兩者。 Interactive Session: Business Objectives In your experience, what firms have achieved: Operational excellence New products, services, and business models Customer and supplier intimacy Improved decision making Competitive advantage Survival Did information systems and technologies play a role in these achievements? Perspectives on Information Systems and Information Technology ? Information technology is the hardware and software a business uses to achieve its objectives What Is an Information System? Information Systems ? A set of interrelated ponents that collect (or retrieve), process, store, and distribute information to support decision making and control in an anization ? 在組織中進(jìn)行信息的收集、處理、存儲和傳播,以支持決策制定、協(xié)調(diào)、控制、分析和實(shí)現(xiàn)的共同聯(lián)系和相互作用的要素 ? Information refers to data shaped into a meaningful and useful form to human beings.信息是數(shù)據(jù)所形成的對人類有意義和有用的形式 ? Data are streams of raw facts representing events and occurring in anizations or the physical environment ? 數(shù)據(jù)指的是被組織和安排成人們能理解的形式之前,發(fā)生在組織中或組織所處環(huán)境中的原始事實(shí)流 。首頁只不過是一套比較小的網(wǎng)頁,常常同客戶的內(nèi)聯(lián)網(wǎng)聯(lián)接 (銷售和租賃),讓獲準(zhǔn)的雇員在線配置個人計(jì)算機(jī)、付款、跟蹤交付的情況 —— 每天約有 500萬元的戴爾個人計(jì)算機(jī)以這種方式定貨。 1995年銷售額已達(dá) 936億美元,列美國最大企業(yè)排名第四位, 2022年市值 2567億美元,列世界第 7位, 2022年世界500強(qiáng)名列第一。 ? 交給 TAL生產(chǎn)其襯衫后,其庫存量為 零 。 OBJECTIVES (Continued) Major League Baseball Hits a Home Run with Information Systems ? Problem: Declining revenue from traditional sales channels, declining customer base, increasing ,客戶群減少,成本升高 ? Solutions: MLB Web sites and cell phone ticketing enable electronic ticketing and delivery of online information and games, which increase sales. Major League Baseball Hits a Home Run with Information Systems( continue) ? SAS customer analysis software and Web site tracking tools help identify good sales prospects(潛在顧客) . ? Demonstrates IT’s role in reducing cost, opening new sales channels, and building munity with customers. ? Illustrates the emerging digital firm landscape where businesses can use tools to analyze critical data. ? (杰西 .潘尼) ? 顧客在 杰西 .潘尼 的門店購買襯衫后,其銷售記錄會傳遞到香港的 TAL服裝公司 (通過收集其襯衫 POS數(shù)據(jù)) ? 之后 TAL公司運(yùn)行其計(jì)算機(jī)模型決策生產(chǎn)襯衫尺寸、型號及顏色。 Case . PENNEY’S INVISIALE SUPPLIER STORE(USA) TAL (HK) MANUFATURER (TAIWAN) POS數(shù)據(jù) 訂單 產(chǎn)品 ? 通過條碼等技術(shù)杰西 .潘尼可以進(jìn)入 TAL的系統(tǒng)查詢生產(chǎn)和運(yùn)輸信息以得到庫存信息。 ? TAL可以將襯衫從市場測試到產(chǎn)品上架的周期減少到 4個月。 ? 口號:天天平價,始終如一。這個法案由美國證券交易委員會( SEC)執(zhí)行, SEC設(shè)置服從的底線并發(fā)布要求規(guī)則。 ? Most business problems involve a number of major factors that ca