【正文】 ............ 7 ? 傳統(tǒng)房地產(chǎn)營(yíng)銷(xiāo)模式 ............................................................................................................................................................................. 7 ? 網(wǎng)絡(luò)時(shí)代房地產(chǎn)營(yíng)銷(xiāo)模式 ..................................................................................................................................................................... 8 二、歐貝斯特工作室認(rèn)為一個(gè)成功房地產(chǎn)網(wǎng)站能給客戶(hù)帶來(lái)的利益 ........................................................................................................... 9 樹(shù)立 全新企業(yè)形象 .................................................................................................................................................................................. 9 優(yōu)化企業(yè)內(nèi)部管理 .................................................................................................................................................................................. 9 增強(qiáng)銷(xiāo)售力 ............................................................................................................................................................................................ 10 提高附加值 ............................................................................................................................................................................................ 10 三、 歐貝斯特工作室認(rèn)為一個(gè)成功房地產(chǎn)網(wǎng)站的標(biāo)準(zhǔn) ................................................................................................................................ 11 個(gè)性化 .................................................................................................................................................................................................... 11 互動(dòng)性 .................................................................................................................................................................................................... 11 實(shí)用性 .................................................................................................................................................................................................... 12 技術(shù)性 .................................................................................................................................................................................................... 13 延展性 .................................................................................................................................................................................................... 13 住宅地產(chǎn)營(yíng)銷(xiāo)策劃 商業(yè)地產(chǎn)營(yíng)銷(xiāo)策劃 最新房地產(chǎn)市場(chǎng)研究報(bào)告 房地產(chǎn)項(xiàng)目工程管理 房地產(chǎn)物業(yè)管理 房地產(chǎn)企業(yè)管理 房地產(chǎn)樓書(shū)文案 房地產(chǎn)銷(xiāo)售管理房地產(chǎn)景觀規(guī)劃設(shè)計(jì)經(jīng)典案例、整套施工圖合集 定位報(bào)告 分析報(bào)告 酒店專(zhuān)題 樓書(shū)文案 定價(jià)策略 推廣策略 萬(wàn)科地產(chǎn) 中海地產(chǎn) 世聯(lián)地產(chǎn) 中原地產(chǎn) 奧美廣告 商業(yè)地產(chǎn)風(fēng)火 黑弧 奧美 紅鶴溝通 東方博文 攬勝 博思堂 BOB 盡致 2020 最新房地產(chǎn)檔案集2020 房產(chǎn)大師案例集 四、歐貝斯特工作室的優(yōu)勢(shì)所在 ..................................................................................................................................................................... 14 了解客戶(hù) ................................................................................................................................................................................................ 14 了解互聯(lián)網(wǎng) ............................................................................................................................................................................................ 14 了解房地產(chǎn) ............................................................................................................................................................................................ 15 完整的互聯(lián)網(wǎng)服務(wù) ................................................................................................................................................................................ 15 領(lǐng)先的技術(shù)保證 .................................................................................................................................................................................... 15 強(qiáng)大的合作伙伴 .................................................................................................................................................................................... 16 第二章 合創(chuàng)集團(tuán)網(wǎng)站構(gòu)建方案 ............................................................................................................................................................................ 17 一、網(wǎng)站定位 ..................................................................................................................................................................................................... 18 二、網(wǎng)站結(jié)構(gòu)方案 ............................................................................................................................................................................................. 19 瀏覽者進(jìn)入網(wǎng)站的程 序 ........................................................................................................................................................................ 19 網(wǎng)站主體結(jié)構(gòu) ........................................................................................................................................................................................ 20 三、網(wǎng)站技術(shù)方案 ............................................................................................................................................................................................. 24 技術(shù)實(shí)施 ................................................................................................................................................................................................ 24 技術(shù)保證 ................................................................................................................................................................................................ 26 第三章 合創(chuàng)集團(tuán)網(wǎng)站推廣方案 .............................................................................................................................................................................. 27 一、網(wǎng)上推廣 .......................