【正文】 on, can not only to protect its ecological environment, but also can promote the domestic enterprise in the petitiveness of the international market, just as the famous management experts Gee winter in the the enterprise and environment, a book goes, general manager can not pay attention to the environment has been in the past, the future times the pany have to cope with the ecological environment to make money. This shows, in the current market petition, who has the green product, who has the prospect of development. Our industrial designer of these actions if deaf, blind, or not earnest to study measures to preparation, our industrial design in the passive position, the designer to design for the benefit of mankind, the interest is to point to a longterm and prehensive, not onesided, short. Or is this side to take the other side, but again to ignore or modern people to suffer in the future earnings. A large sale on the market at present the onetime goods, from design perspective is desirable, because it is life brought convenient, but also to the enterprise to bring the interests. But from the green design to see, from the long term benefit of human consideration, from the future of mankind living environment consider, disposable consumer goods is harmful. DuoNian to people to the fresh air, the pure water, no pollution of the environment are used. But, people in front of the ecological environment has happened sharp change, although caused pollution of rivers, harmful air by many factors, but we industrial designer to speed up the environmental deterioration has not evade responsibility. We fear the human experience from natural, conquer the nature, close to the natural three phases, in recent years the industry and design changes, human life has changed in important change, human survival conditions and environment in many aspects of a major improvement, but at the same time the relationship between man and nature was also great destruction. In addition to the human face the energy crisis, the ecological balance, environmental pollution problems such as the outside, or even their own survival problems facing mankind. Frequent in recent international a buzzword sustainable development , shows that man can long live on the earth has bee a global with the severe problems. In the theoretical circle design has been put forward moderate design, the design of the principle of health, trying to give design behavior, in case the repositioning the industrial design on the ecological environment, prevent the destruction of social too materialized, prevent the traditional culture and human nature of the world s loss, prevent human alienation, is to let people live a healthy life. As international industrial design association federation President Mr. Peter said: design of the human development as an important factors, in addition to human self destruction may be the blind alley, also may make humanity arrived a better world shortcuts.