【正文】 ........................................................................................................................ 12 競(jìng)爭(zhēng)優(yōu)勢(shì)分析 ............................................................................................................................................ 13 發(fā)展機(jī)會(huì) .................................................................................................................................................... 14 市場(chǎng)威脅 .................................................................................................................................................... 14 營(yíng)銷策略 .................................................................................................................................................... 14 目標(biāo)市場(chǎng) .................................................................................................................................................... 15 第五章 管理模式 ................................................................................................................................................ 16 總經(jīng)理職責(zé) ................................................................................................................................................ 16 總 經(jīng)理助理 ................................................................................................................................................ 16 副總經(jīng)理 .................................................................................................................................................... 16 飲品部門 .................................................................................................................................................... 16 勤工儉學(xué)部門 ............................................................................................................................................ 16 財(cái)務(wù)總監(jiān) ................................................................................................................................................... 16 會(huì)計(jì)職能 ................................................................................................................................................... 16 出納職能 .................................................................................................................................................... 17 雙擊頁眉頁腳后可刪除， 網(wǎng)友（洪楓）為您奉獻(xiàn)， ： 332985688 主頁 雙擊頁眉頁腳后可刪除， 網(wǎng)友（洪楓）為您奉獻(xiàn)， ： 332985688 主頁 3 招聘 ............................................................................................................................................................ 17 ．績(jī)效考核 ............................................................................................................................................... 17 . ......................................................................................................................................... 18 第六章 財(cái)務(wù)報(bào)表 ...................................................................................................................................................... 18 一 .投資預(yù)算表 ................................................................................................................................................. 19 二 .資產(chǎn)負(fù)債表： ............................................................................................................................................. 19 三 . 現(xiàn)金流量表： ........................................................................................................................................... 20 四 .成本表： ..................................................................................................................................................... 22 第七章 目標(biāo)市場(chǎng)的描述和預(yù)測(cè) .............................................................................................................................. 23 競(jìng)爭(zhēng)優(yōu)勢(shì)和劣勢(shì)分析 ................................................................................................................................ 23 經(jīng)濟(jì)狀況和盈利能力預(yù)測(cè) ........................................................................................................................ 24 預(yù)計(jì)盈利狀況 ............................................................................................................................................ 25 第八章 服務(wù)與技術(shù) .............................................................................................................................................. 25 公司的服務(wù)理念： .................................................................................................................................... 25 技術(shù)設(shè)備 .................................................................................................................................................... 26 第九章 店面介紹 ...................................................................................................................................................... 26 ................................................................................................................................................ 26 店牌圖 ....................................................................................................................................................... 27 店面 選址： ................................................................................................................................................ 27 店面優(yōu)勢(shì)： ................................................................................................................................................ 27 第十章 風(fēng)險(xiǎn)及對(duì)策 .............................................................................................................................................. 28 風(fēng)險(xiǎn) .......................................................................................................................................................... 28 風(fēng)險(xiǎn)防范和對(duì)策 .....................................