【正文】 ................................................................................................15 第二部分 思源理念 ............................................................................................................................................................................................................................16 一、企業(yè)經(jīng)營理念 .......................................................................................................................................................................................................................16 二、企業(yè)核心價值觀 ...................................................................................................................................................................................................................16 三、向萬科學(xué)習(xí) ..........................................................................................................................................................................................................................17 第三部分 項目運作流程 .....................................................................................................................................................................................................................18 一、項目前期籌備階段 ................................................................................................................................................................................................................18 （一）銷售部門工作 .............................................................................................................................................................................................................18 ...............................................................................................................................................................................................18 ......................................................................................................................................................................................................18 .........................................................................................................................................................................................................20 （二）策劃部門工作 .............................................................................................................................................................................................................21 調(diào)配 ......................................................................................................................................................................................................21 ..................................................................................................................................................................................................22 ...............................................................................................................................................................................................22 .........................................................................................................................................................................................................23 （三）品管部門工作 .............................................................................................................................................................................................................25 ......................................................................................................................................................................................................25 ................................................................................................................................................................................................................25 ...............................................................................................................................................................................................25 ...............................................................................................................................................................................................26 二、首次開盤前營銷準備及開盤階段 ...........................................................................................................................................................................................26 （一）銷售部門工作 .............................................................................................................................................................................................................26 .............................................................................................................................................................................................................26 .........................................................................................................................................................................................................26 息釋放（價栺、產(chǎn)品） ........................................................................................................................................................................................27 （人員安排、物料準備） ...................................................................................................................................................................27 ..............................................................................................................................................................................................................................27 （二）策劃部門工作 ............................................................................................................................