戰(zhàn)略聯(lián)盟培訓(xùn)課程-wenkub
2023-03-12 12:37:31 本頁面
【正文】 idual orders, but the POS data is used by the supplier to improve forecasting and scheduling. – Example: Milliken and Company: The lead time from order receipt at Milliken’s textile plants to final clothing receipt at several of the department stores involved was reduced from eighteen weeks down to three weeks. 戰(zhàn)略合作伙伴的類型 ?快速反應(yīng)： –銷售商從零售商處獲得零售點數(shù)據(jù) POS ，并利用這一信息協(xié)同供應(yīng)商的生產(chǎn)與庫存活動 –零售商仍然準(zhǔn)備個別訂單，但零售點數(shù)據(jù)被供應(yīng)商利用以提高預(yù)測的準(zhǔn)確度和時間安排的合理性 –例如： Milliken公司： 從 Milliken公司的紡織廠接到訂單到相關(guān)的商店收到服裝的提前期從 8周降到了 3周 ? Continuous Replenishment: Vendors receive POS data and use it prepare shipments at previously agreed upon intervals to maintain agreed to levels of inventory. – WalMart, Kmart ? Advanced Continuous Replenishment: Suppliers may gradually decrease inventory levels at the retailer’s store or distribution center as long as service levels are met. Inventory levels are thus continuously improved in a structured way. – Kmart Strategic Partnering: Types of SP ?連續(xù)補(bǔ)貨： 零售商收到零售點數(shù)據(jù)，利用這些數(shù)據(jù)，并根據(jù) 以前同意的間隔 ，確定發(fā)貨數(shù)量，以達(dá)到 同意的庫存水平 –如沃爾瑪、凱瑪特 ?高級的連續(xù)補(bǔ)貨： 只要能達(dá)到預(yù)定的服務(wù)水平，供應(yīng)商就 逐漸降低零售商的商店或配送中心的庫存水平 。 WR公司不同意凱瑪特的預(yù)測，在這種情況下，事實證明 WR公司的預(yù)測更準(zhǔn)確，因為它們對自己的產(chǎn)品更了解 Advantages of SP ?Decrease required inventory levels ?Improve service levels ?Decrease work duplication ?Improve forecasts 戰(zhàn)略伙伴的優(yōu)勢 ?降低了必要的庫存水平 ?提高了服務(wù)水平 ?減少了重復(fù)勞動 ?提高了預(yù)測的準(zhǔn)確度 Disadvantages of SP ?Expensive advanced technology is required. ?Supplier/retailer trust must be developed. ?Supplier responsibility increases. ?Expenses at the supplier often increase. –Why? How can this be addressed? 戰(zhàn)略伙伴的缺點 ?需要更加昂貴的技術(shù) ?必須培養(yǎng)供應(yīng)商 / 零售商之間的信任 ?供應(yīng)商的責(zé)任增加了 ?供應(yīng)商的開支常常增加 –為什么？如何應(yīng)對？ Examples of SP Successes and Failures ? Western PublishingGolden Books: – Western Publishing is using VMI for its Golden Books line of children’s books at several retailers. – POS data automatically triggers reorders when inventory falls below a reorder point. – This inventory is delivered either to a distribution center, or in many cases, directly to the store. – Ownership of the books shifts to the retailer once deliveries have been made. – In the case of Toys
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