品牌男裝推廣策劃方案范本-wenkub
2023-05-16 06:23:16 本頁面
【正文】 ..............................................1前 言 .....................................................................................................................................................2上 篇 .....................................................................................................................................................2一、“報喜鳥”企業(yè)的格局與發(fā)展現(xiàn)狀分析 .....................................................................................2二、國內(nèi)男裝市場品牌分析 ...............................................................................................................3產(chǎn)業(yè)分析 ......................................................................................................................3競爭分析 ......................................................................................................................3品牌分析 ......................................................................................................................3三、本案目的 .......................................................................................................................................4打造品牌 ......................................................................................................................4拉動銷售 ......................................................................................................................4促進(jìn)招商 ......................................................................................................................4下 篇 .....................................................................................................................................................4一、公關(guān)方案 .......................................................................................................................................4中國企業(yè)新聞網(wǎng) ..........................................................................................................4公關(guān)策略 ......................................................................................................................6執(zhí)行時間 ......................................................................................................................6總體推廣思想 ..............................................................................................................6二、媒體分析 .......................................................................................................................................9新聞、綜合門戶 ..........................................................................................................9地方門戶新聞網(wǎng)站 ......................................................................................................9行業(yè)門戶網(wǎng)站 ............................................................................................................10平面媒體 ....................................................................................................................10網(wǎng)絡(luò)廣告 .......................................................................................
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