杭州市出租汽車行業(yè)供需現(xiàn)狀及投資前景分析(已修改)
2025-07-06 01:19 本頁面
【正文】 畢 業(yè) 論 文 題 目 專 業(yè) 班 級 姓 名 指導(dǎo)教師 所在學(xué)院 完成時(shí)間：2017年 6月 承 諾 書我謹(jǐn)此鄭重承諾：本畢業(yè)設(shè)計(jì)（論文）是本人在指導(dǎo)老師指導(dǎo)下獨(dú)立撰寫完成的。凡涉及他人觀點(diǎn)和材料，均依據(jù)著作規(guī)范作了注釋。如有抄襲或其它違反知識(shí)產(chǎn)權(quán)的情況，本人愿接受學(xué)校處分。承諾人（簽名）： 年 月 日杭州市出租車行業(yè)供需現(xiàn)狀以及投資前景現(xiàn)代服務(wù)業(yè)學(xué)院專業(yè) 張三摘 要：社會(huì)經(jīng)濟(jì)的快速發(fā)展使人們對出行的要求越來越高，出租汽車正逐漸進(jìn)入人們的日常生活。作為城市公共交通的重要組成部分，出租汽車的服務(wù)質(zhì)量也越來越受到人們的關(guān)注。杭州市作為國內(nèi)著名旅游城市，是浙江省經(jīng)濟(jì)、政治、文化中心，也是華東交通樞紐，城市地位舉足輕重。作為城市公共服務(wù)的出租車在城市形象中扮演著重要角色，同時(shí)杭州市經(jīng)濟(jì)發(fā)展水平也促進(jìn)了出租車行業(yè)的發(fā)展。在競爭日趨激烈的大環(huán)境下，服務(wù)質(zhì)量不斷受到各個(gè)行業(yè)的重視。綜合來講，客運(yùn)出租汽車行業(yè)服務(wù)質(zhì)量的提升是乘客的需求、行業(yè)管理的目的，也是客運(yùn)出租汽車行業(yè)規(guī)范的出發(fā)點(diǎn)和核心。論文以杭州市出租車行業(yè)服務(wù)質(zhì)量規(guī)范為研究對象，通過引入服務(wù)管理相關(guān)理論，針對杭州市目前出租車行業(yè)存在的問題提出一些列優(yōu)化措施，以期為客運(yùn)出租汽車行業(yè)規(guī)范提供參考。論文首先闡述和分析了杭州市出租車行業(yè)的發(fā)展歷程，目前城市主要的出租車經(jīng)營模式并分析了各個(gè)模式的利弊，通過調(diào)查問卷統(tǒng)計(jì)分析了杭州市當(dāng)下出租車服務(wù)質(zhì)水平，提出以乘客為中心的服務(wù)質(zhì)量管理辦法；接著對杭州市出租車行業(yè)服務(wù)質(zhì)量現(xiàn)狀進(jìn)行了分析，分析了行業(yè)環(huán)境、行業(yè)服務(wù)質(zhì)量規(guī)范存在的問題，據(jù)此給出行業(yè)規(guī)范的思路；最后從加強(qiáng)政府規(guī)范制度、提升駕駛員素質(zhì)水平、加強(qiáng)行業(yè)環(huán)境建設(shè)、改善經(jīng)營模式和實(shí)行全面服務(wù)質(zhì)量管理五個(gè)方面給出杭州市出租車行業(yè)規(guī)范的對策，為提升杭州市出租車行業(yè)服務(wù)質(zhì)量提供建設(shè)性意見。關(guān)鍵詞：出租車行業(yè)； 供需現(xiàn)狀；投資前景；杭州市 Analysis on the Current Situation and Investment Prospect of Hangzhou 39。s Taxi Industry Zhang San，Major in International Economics and Trade, School Of Modern Service Abstract：The rapid development of social economy makes people increasingly demanding travel, taxi is gradually into people39。s daily life. As an important part of urban public transport, the quality of taxi services has also been more and more people39。s attention. Hangzhou, as a famous tourist city in China, is the economic, political and cultural center of Zhejiang Province, and it is also the hub of east China. As a city public service taxi in the city image plays an important role, while the level of economic development in Hangzhou has also promoted the development of the taxi industry. In an increasingly petitive environment, the quality of service has been the attention of various industries. On the whole, the passenger car industry service quality improvement is the passenger demand, the purpose of industry management, passenger taxi industry is also the starting point and the core. Based on the theory of service management in Hangzhou, this paper puts forward some optimization measures for the existing problems of the taxi industry in Hangzhou, so as to provide reference for the passenger car industry standard.This paper first describes and analyzes the development process of the taxi industry in Hangzhou, the main business model of the taxi in the city and analyzes the advantages and disadvantages of each model. Through the questionnaire survey, the paper analyzes the quality of the taxi service in Hangzhou, This pap
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