【正文】
畢 業(yè) 論 文東芝公司企業(yè)文化建設(shè)研究姓名:**內(nèi)容摘要 企業(yè)文化是指在一定的社會(huì)經(jīng)濟(jì)條件下通過社會(huì)實(shí)踐所形成的并為全體成員遵循的共同意識(shí)、價(jià)值觀念、行為規(guī)范和準(zhǔn)則的總和。東芝企業(yè)文化最為人所稱道的品格是創(chuàng)新。人們耳熟能詳?shù)姆N種令人驚異和興奮的發(fā)明與創(chuàng)造,無不體現(xiàn)出東芝獨(dú)特的創(chuàng)造力和始終如一的精神??萍际菫槿朔?wù)的,東芝的企業(yè)文化為人們提供了豐富的娛樂生活方案。東芝不僅代表著一個(gè)品牌的名稱,而且已經(jīng)成為一種文化的承載。她與人類孜孜不倦的追求文明與進(jìn)步,探索未知世界的精神吻合。【關(guān)鍵詞】 東芝,求新創(chuàng)導(dǎo),企業(yè)文化AbstractCorporate culture refers to the socioeconomic conditions in certain 下 formed through social practice and which for all members to follow the Gongtong awareness, values Guannian, behavioral norms and guidelines Zonghe. Toshiba corporate culture most praiseworthy character of innovation. People familiar with the many surprising and exciting discovery and creation, all reflect Toshiba39。s unique spirit of creativity and consistent. Technology is serving others, Toshiba39。s corporate culture has provided a wealth of entertainment options. Toshiba not only represents a brand name, and has bee a culture bearer. Her tireless pursuit of human civilization and progress, to explore the unknown world of the spirit of the agreement.【Keywords】 Toshiba,beg to create a difference lately ,corporate culture第一章 選題背景、目的以及研究的思路及方法 選題背景及目的企業(yè)文化是引領(lǐng)企業(yè)不斷取得可持續(xù)發(fā)展的強(qiáng)大精神動(dòng)力,它是企業(yè)在當(dāng)今激烈競爭中制勝的法寶,無論是從微軟的比爾蓋茨,還是海爾的張瑞敏,其企業(yè)在市場競爭中始終迎風(fēng)破浪,其奧妙何在?一句