【正文】 1 / 117晉城市旅游產(chǎn)業(yè)發(fā)展總體規(guī)劃建議書——深挖優(yōu)質(zhì)資源，培育高端旅游品牌，促進旅游產(chǎn)業(yè)升級，建設(shè)有國際競爭力的旅游城市和世界級的旅游目的地，實現(xiàn)資源型城市向“大旅游”城市轉(zhuǎn)型。（2022～2025 年）二零壹壹年十一月2 / 117目錄開 篇 ................................................................................................................................................7一．規(guī)劃范圍 ......................................................................................................................................7二．規(guī)劃期限與目標 ..........................................................................................................................7三．規(guī)劃性質(zhì) ......................................................................................................................................8四．規(guī)劃背景 ......................................................................................................................................8 宏觀背景 ...............................................................................................................................8 微觀背景 ...............................................................................................................................9五．編制依據(jù) ....................................................................................................................................10第一部分 旅游開發(fā)條件與發(fā)展現(xiàn)狀分析 ....................................................................................11第一章 旅游資源現(xiàn)狀與評價 ........................................................................................................12 旅游資源賦存狀況 .....................................................................................................................12 自然地理條件 .....................................................................................................................12 歷史文化淵源 .....................................................................................................................12 旅游資源分類 .....................................................................................................................13 自然旅游資源 ..............................................................................................................................13 人文旅游資源 ..............................................................................................................................14 旅游資源評價 .............................................................................................................................20 旅游資源分級評價 .............................................................................................................20 旅游資源優(yōu)勢評價 .............................................................................................................21 旅游資源劣勢評價 .............................................................................................................22第二章 旅游產(chǎn)業(yè)發(fā)展現(xiàn)狀、SWOT 及 PEST 分析 ...........................................................................24 旅游產(chǎn)業(yè)發(fā)展現(xiàn)狀 .....................................................................................................................24 歷史沿革 .............................................................................................................................24 產(chǎn)業(yè)規(guī)模和地位 .................................................................................................................25 景區(qū)建設(shè)與旅游產(chǎn)品開發(fā)現(xiàn)狀 .........................................................................................26 旅游支持體系現(xiàn)狀 .............................................................................................................28 旅游交通狀況 ..............................................................................................................................28 旅游住宿條件 ..............................................................................................................................29 旅行社發(fā)展狀況 ..........................................................................................................................30 旅游管理體制現(xiàn)狀 .............................................................................................................30 晉城市旅游產(chǎn)業(yè)發(fā)展 SWOT 分析 ...............................................................................................31 發(fā)展優(yōu)勢 .............................................................................................................................31 區(qū)位優(yōu)勢 .....................................................................................................................................31 資源優(yōu)勢 .....................................................................................................................................32 政策優(yōu)勢 .....................................................................................................................................35 旅游營銷 .....................................................................................................................................35 發(fā)展劣勢 .............................................................................................................................36 經(jīng)濟效益較低，客源市場狹窄 ..................................................................................................363 / 117 景區(qū)建設(shè)尚有不足，輔助設(shè)施配備欠佳 ..................................................................................38 政府責任制度不夠明確，協(xié)同配合度低 ..................................................................................38 投資力度不足，相關(guān)產(chǎn)業(yè)發(fā)展滯后 ..........................................................................................39 發(fā)展機遇 .............................................................................................................................39 旅游需求 .....................................................................................................................................39 旅游聯(lián)姻文化，聯(lián)動營銷 ..........................................................................................................40 區(qū)位發(fā)展模式的提升 .................................................................................................................