工商管理專業(yè)本科培養(yǎng)方案(已修改)
2025-05-25 04:24 本頁(yè)面
【正文】 工商管理專業(yè)本科培養(yǎng)方案Undergraduate Program for Specialty in Business Administration一、培養(yǎng)目標(biāo)I. Educational Objectives本專業(yè)培養(yǎng)德智體美全面發(fā)展，適應(yīng)經(jīng)濟(jì)社會(huì)發(fā)展需要的，系統(tǒng)地掌握經(jīng)濟(jì)學(xué)、管理學(xué)基本原理，熟悉企業(yè)管理、市場(chǎng)營(yíng)銷、財(cái)務(wù)管理和法律等方面知識(shí)的工商管理學(xué)科高級(jí)專門人才。學(xué)生畢業(yè)后，能在企業(yè)從事企業(yè)管理、市場(chǎng)營(yíng)銷、企業(yè)策劃工作，也可到政府部門、事業(yè)單位從事管理工作。The program is designed to train professional personnel that meet the demand of socialist market economy and, developed in an allround way, morally, intellectually, physically and aesthetically, with solid academic background for economics and management knowledge and theories. They will graduate as advanced practical personnel with a good mand of enterprise management, marketing, financial management and relevant laws, and be capable of doing business administration, marketing and designing work as well as working in government department and enterprises in the management position.二、基本要求II. Skills ProfileAs a student of this program, he/she is required to:熱愛(ài)祖國(guó)，擁護(hù)中國(guó)共產(chǎn)黨的領(lǐng)導(dǎo)，掌握馬列主義、毛澤東思想、鄧小平理論、“三個(gè)代表”重要思想和科學(xué)發(fā)展觀的基本理論體系；愿為社會(huì)主義現(xiàn)代化建設(shè)服務(wù)、為人民服務(wù)；愛(ài)崗敬業(yè)、艱苦奮斗、熱愛(ài)勞動(dòng)、遵紀(jì)守法、團(tuán)結(jié)合作；具有良好的思想品德、社會(huì)公德和職業(yè)道德。1. Love motherland, support the Chinese Communist Party’s leadership and grasp the basic principles of MarxismLeninism, Mao Zedong Thought, Deng Xiaoping Theory, “Three Represents” Thought and Scientific Outlook on Development。 be willing to serve the socialist modernization drive and the masses。 have a strong sense of responsibility and aspirations to endeavor for the country and nation’s prosperity。 be conscientious and meticulous in work, observe disciplines and obey laws, and cherish team spirit。 have good moral character, social morality and professional ethics.掌握本專業(yè)必需的管理學(xué)、經(jīng)濟(jì)學(xué)的基本理論、基礎(chǔ)知識(shí)和基本技能，具有獨(dú)立獲取知識(shí)、提出問(wèn)題、分析解決問(wèn)題的基本能力及開拓創(chuàng)新精神；熟悉現(xiàn)代工商企業(yè)管理的基本理論與方法，綜合運(yùn)用所學(xué)知識(shí)，具有企業(yè)管理方面的實(shí)際操作能力；具有較強(qiáng)的語(yǔ)言文字表達(dá)、人際溝通能力；了解本學(xué)科的理論前沿和發(fā)展動(dòng)態(tài)，并熟悉我國(guó)市場(chǎng)營(yíng)銷的有關(guān)方針、政策和法規(guī)；具有分析和解決企業(yè)市場(chǎng)營(yíng)銷實(shí)際問(wèn)題的能力；要求學(xué)生掌握一門外語(yǔ)，并具有較強(qiáng)的外語(yǔ)和計(jì)算機(jī)應(yīng)用能力。2. Master the basic theories, knowledge and skills in management and economics。 be with the independent access to knowledge and the capability to raise questions, analyze problems and solve them independently。 have the pioneering spirit。 be familiar with the basic theories and methods of modern business administration。 have the practical operation ability of business management with the prehensive application of knowledge。 have the strong language and writing expression and int
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