淘寶商城運營方案(已修改)
2024-11-09 20:25 本頁面
【正文】 （原淘寶商城）運營方案 目錄 一、淘寶店開通 ..............................................................................................................................3 店鋪類型確定 ........................................................................................................................3 資質 .......................................................................................................................................3 流程 .......................................................................................................................................4 費用 .......................................................................................................................................4 二、人員配置 ............................................................................................................................... 12 1. 組織架構 .............................................................................................................................. 12 2. 崗位職責 .............................................................................................................................. 12 三、店鋪搭建 ............................................................................................................................... 14 模版選擇 ............................................................................................................................. 14 圖片處理 ............................................................................................................................. 14 文案撰寫 ............................................................................................................................. 14 產(chǎn)品上架 ............................................................................................................................. 14 發(fā)布店鋪 ............................................................................................................................. 15 四、店鋪運營 ............................................................................................................................... 15 工作流程建立 ...................................................................................................................... 15 產(chǎn)品價格策略以及營銷活動 ................................................................................................ 15 淘寶商城資源表 .................................................................................................................. 15 產(chǎn)品文案、活動文案策劃 .................................................................................................... 21 售前、售中、售后問題 ....................................................................................................... 21 配送及倉庫管理 .................................................................................................................. 21 五、時間推進 ...............................................................................................................................
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