【正文】 第二輯Test 1Topic A: WHAT IS IMPORTANT WHEN ……? Entertaining clients l Types of activitiesl Cost [思路點撥]Personalized services 個性化服務(wù) Clients’ demand 客戶需求Customized activities 為客戶制定活動 Background of clients客戶背景Clients’ feelings 客戶的感受Business objectives 商業(yè)目標Cost 花費Types of activities 活動類型補充要點已給要點主題 陳述要點 原因/結(jié)果 Entertaining clients【詞匯＆短語】促銷贈品 Complimentary presents 迎賓室Hospitality room招待費 Entertainment allowance 定制Customize針對個人Personalize 有目的的Purposeful商業(yè)目的 Business objectives 客戶需求Customer demand包間Compartment 舒適的 Cozy【句型點擊】l 間歇、停頓How shall I put it? 怎么說呢？Well, what I trying to say is…….. 我想說的是……..I’d like to begin by……l 個人想法In my opinion, I’d say that…..The point is that…….Well, we should….【參考范例】Entertaining clients is not an easy job and should be handling appropriately and enjoyably. It contains more than just a wonderful meal, a sightseeing tour or a shopping trip. Good hospitality events can impress clients in a unique manner in and outside of the office. When entertaining clients, we should decide the types of activities according to their interest and favorites. Moreover, these activities should help us achieve our business objectives, for example, we can have an intimate discussion about business with our clients during a meal in a cozy partment where both where both sides tend to be more relaxed. In addition, we have to mix business with pleasure effectively so our clients won’t feel that we are too purposeful. Cost is anther important factor when designing activities for clients. Higher expenses don’t necessarily to greater satisfaction, and in some cases, the clients will be overwhelmed with our kindness. Therefore, when entertaining clients, sincerity appears to be more important, upon which a long and a steady business relationship is based. Topic B: WHAT IS IMPORTANT WHEN ……? Choosing retail premises to rentl Location l Length of contract【詞匯amp。短語】房東 landlord 利潤空間 profit margin租戶 tenant 房屋結(jié)構(gòu) building structure 可持續(xù)發(fā)展 sustainable development 合同到期 exploration of contract繁榮 boom prosperity 續(xù)簽合同 renew the contract租金 rent 押金 deposit【句型點擊】l 觀點闡述Well, it seems to me that…….That’s true, but on the other hand…..l 追加觀點That’s just what/all I was thinking…..Well, the point I’m trying to make it that……Another thing I want to mention is……【參考范例】 When aiming to choose retail premises, you should always put the location on the top of your list. An ideal retail premises should be situated in the downtown district or a big residential area where the sources of the customers is guaranteed, in China, A lot of businessman believe in Fengshui and they think a good location is vital to the success of business. Besides, the length of contract is also an important factor in choosing retail premises because the retailer need time to develop market and customers. A steady and uninterrupted business environment is most desired, and a longterm contract will ensure the retailer’s sustainable development. What’s more, rent and means of payment should never be overlooked, retailers in general have a big cash flow, therefore, a reasonable rent and flexible means of payment are good for their capital turnover. A cooperative landlord is preferred and necessary for a winwin situation. Topic C: WHAT IS IMPORTANT WHEN ……? Deciding on packaging for productsl Image l Production process【詞匯amp。短語】包裝材料wrapper，packaging material 不可再生資源nonrenewable resources 包裝設(shè)計package design 有利環(huán)境的 environmentalfriendly顧客的青睞 customer favor 膚淺的，表明的 superficial【句型點擊】l 自然過渡How shall I put it? 怎么說呢？Actually…..That’s just how I see it …..l 個人觀點Personally, I think…..Frankly, I think….【參考范例】 Packing of products concerns the fate of products because it arouses people’s desire for purchase. When deciding on packaging for products, we should take several things into consideration. First of all, the image catches the eye of potential customers, people are sometimes skin deep when surrounded by a variety of products, their decisions are simply based upon the packaging, therefore a thoughtful design in color, shape and packaging materials is crucial in winning customer’s favor. On the other hand, the cost of packaging should be carefully dealt with because it is contained in the prices of the products. Increased price will make the products less petitive in a buyer’s market. After all, in parison with packaging, people are more sensitive to price. Last but not least, our resources are limited and some are even nonrenewable. Once the products are opened up, the wrapper are useless, so it is expected that designers can develop further uses of packaging materials or at least make them environmentalfriendly. Test 2Topic A: WHAT IS IMPORTANT WHEN ……? Selecting staff for promotion l Attitude to workl Current performance 【詞匯amp。短語】空缺職位 vacancy 人事部personnel行政管理部 administration 公關(guān) public relations總部 head office 工資 wages and salaries管理技能 managerial skill 職業(yè)前景 career prospect人力資源部 human resources 團隊協(xié)作 teamwork【句型點擊】l 常用開始語Thank you for your questionThe answer is…Let me start with….In my viewIt is very likely that….l 表達觀點常用句What I am thinking is….Let me make my point very clear.It is crystal clear that…..There is no doubt that…..I am into the first opinion..【句型點擊】When selecting staff for promotion, several factors should be taken into consideration, to begin with, the attitude to the work is one of the most fundamental elements. I believe attitude is everything. It is