【正文】
better service to corporate customers is of great concern to every business problem. Enterprise customer resource management system can effectively manage corporate client resources, record panies business activities with customers, which is very important for the modern enterprise, but a large number of small and medium enterprises, the existence of such a phenomenon: fragmented, not consistent customer information so that business managers or business related personnel can not see all the information and related customer information, resulting in small and medium enterprises in the customer resource management, there are many problems. Therefore, in order to solve small and medium enterprise customers experiencing difficulty managing large low efficiency problem, develop a customer resource management system is necessary. Establish a customercentric business strategy that can enhance a greater degree of customer relationship management capabilities, providing customers with firstclass service, is the enterprise to build brand awareness, to achieve service differentiation, petitive advantage weapon. Corporate customers is the main task of the system resources of the enterprise customer information management, query customer information to facilitate business.Keywords:Customer ;Information; Management1 引言客戶資源是企業(yè)的寶貴財富,如何為企業(yè)客戶提供更好的服務(wù)是每個企業(yè)都非常關(guān)注的問題。企業(yè)客戶資源管理系統(tǒng)可以有效的管理企業(yè)的客戶資源,記錄企業(yè)與客戶之間的商業(yè)活動,這對于現(xiàn)代企業(yè)是非常重要的,但是在大量的中小企業(yè)中,存在這樣的現(xiàn)象:分散的、