【正文】 a thoughtful interest in my progress through the whole process. Furthermore, he offers me insightful ments and thoughtful assistance throughout the writing of the paper, which I greatly appreciate. I also thank my friends, Li Qi, Zhou Meng, Gao Tian, Zhang Bingjie for providing me with invaluable academic advice and encouragement. I am?grateful to them for being my friends and academic consultants in the past two years. Additionally, my sincere appreciation goes to Ms. He, a?very knowledgeable teacher, who embraced my interdisciplinary research idea at?its initial stage. In one word, I would like to thank all those who have ever helped me. At last, I appreciate all loving considerations from my beloved family. I also owe my sincere gratitude to my friends and my fellow classmates who have given me their warm help and precious time to work out my problems during the tough course of the thesis. Abstract With the development of global economy, intercultural munication bees increasingly significant and frequent today. China, as a member of WTO, gets involved in more munications with other countries. More talents are in great need for China, who have a good mand of English knowledge and intercultural munication petence as well to adapt to international petition. Thus students majoring in Business English are faced with both great opportunities and challenges. That is to say, they should not only make it clear what the definition of culture and intercultural munication is, but realize the strategy for cultivating intercultural munication petence in study. Armed with these essential petences, we can overe culture barriers and reduce culture conflicts on international business occasions Strengthening the development of intercultural munication petence contributes to successful international business munications. In this thesis, by analyzing the importance and necessity of business munication from a global perspective, the present author aims to help the Business English learners to establish the awareness of intercultural munication, in order to cultivate the strategies of intercultural munication and improve their munication petence. Key words: culture。 intercultural munication petence。作為世界貿(mào)易組織成員國之一的中國 ,更多地參與到了與他國的商務(wù)交流之中。因此 ,商務(wù)英語專業(yè)學(xué)生面臨著前所未有的機(jī)遇與挑戰(zhàn)。更應(yīng)該使之明白如何在學(xué)習(xí)中培養(yǎng)跨文化交際能力的策略。 加強(qiáng)跨文化交際能力的培養(yǎng)有助于國際商務(wù)交際的成功開展。 關(guān)鍵詞 :文化 ?？缥幕浑H能力 。 the only one he knows is his client Eric. After greeting with him, Eric just introduces him to some other foreigners, but he has little munication with them. Zhang Yi feels it very strange that Eric does not talk with him again at the party. Finally, he makes up some excuse and leaves for home. For Zhang Yi, it is an unsuccessful experience of intercultural munication. The reason why he fails to municate with those people at the party is that he thinks it is a good chance to municate with his client Eric. Meanwhile, he ignores the opportunity to associate with other potential friends and clients at the party. Because what he expects is just typical perspective from Chinese. He has his expectation of how to be treated at the party, but the result turns out to be definitely far away from his expectation. As foreigners are educated in different culture backgrounds, their attitudes and ways to people or situations are not the same as ours. Due to the lack of intercultural munication experience, he fails to municate with foreigners. And Zhang Yi’s builtin thought bees the major barriers in his intercultural munication. Cultural differences between China and western countries are the most troublesome difficulties in Business English learning Zu Wanhui, 2021. It is quite obvious that the best way to overe these culture barriers is to acquire some basic intercultural munication skills during the learning of Business English, especially for the people whose work will be related to the international business. In the process of international business, no one can deny whether you are meeting an overseas client, negotiating a deal, or giving all important presentation, the use of English is a must, and also intercultural munication petence is a necessity as well. Basically, students in Business English Major, who are armed with intercultural munication petence, can benefit a lot. At least, they will get along well with their overseas clients in the future, and avoid culture conflicts to the most extent. 4 The Cultivation Strategies of Intercultural Communication Competence in Business English Learning Business English aims at the efficient ways to municate with Englishspeaking people on business occasions. In Business English learning, intercultural munication skills are based on the intercultural petence, which refers to those attitudes, knowledge, behaviors, and practices that enable individuals to interact effectively and meaningfully with others whose backgrounds are different from their own. It includes intercultural attitudes, intercultural knowledge, intercultural skills and critical cultural awareness Xin Benxiu, 2021. In order to cultivate intercultural munication petence, one should have an insight into the practical and useful cultivation To Cultivate Intercultural Awareness As mentioned above, we have already realized the necessity of intercultural munication petence. It is, however, far from the awareness of the necessity. During the learning of Business English, only focusing on the language study and the outline of International Trade cannot enlarge the extension of knowledge. Namely, students majoring in Business English are supposed to feel obliged to cultivate intercultural awareness Cultural awareness, according to Chen and Starosta Chen amp。6a*CZ7H$dq8Kqqf HVZFedswSyXTyamp。UE9aQGn8xp$Ramp。qYpEh5pDx2zVkum amp。ksv*3t nGK8! z89AmYWpazadNuKNamp。qYpEh5pDx2zVkum amp。ksv*3tnGK8!z89Am YWpazadNuKNamp。qYpEh5pDx2zVkum amp。ksv*3t nGK8! z89AmYWpazadNuKNamp。qYpEh5pDx2zVkum amp。