【正文】 ........................................................................................................ 6 主要業(yè)務介紹 .................................................................................................... 6 輔助產(chǎn)品 ........................................................................................................... 7 特定市場概況 .............................................................................................................. 8 消費者的接受性 ................................................................................................. 8 服務范圍 ........................................................................................................... 8 目標市場的成長狀況 .......................................................................................... 8 評價大學生實習平臺滿足市場需求的能力 .......................................................... 8 組織結構 ..................................................................................................................... 9 結構說明 ........................................................................................................... 9 職位說明 ........................................................................................................... 9 主要管理人員安排 ......................................................................................................10 董事會成員 .......................................................................................................10 其他員工 .......................................................................................................... 11 4 市場調(diào)查 ..............................................................................................................................12 企業(yè)分析 ....................................................................................................................12 學生分析 ....................................................................................................................15 5 市場營銷 ..............................................................................................................................19 產(chǎn)品分析 ....................................................................................................................19 SWOT 分析 ................................................................................................................19 市場目標 ....................................................................................................................20 戰(zhàn)略規(guī)劃 ....................................................................................................................21 產(chǎn)品策略 ..........................................................................................................21 定價策略 ..........................................................................................................21 渠道策略 ..........................................................................................................22 促銷策略 ..........................................................................................................22 6 公司戰(zhàn)略 ..............................................................................................................................23 引入市場階段 .............................................................................................................23 成長階段 ....................................................................................................................23 成熟階段 ....................................................................................................................23 衰退階段 ....................................................................................................................23 7 技術可行性分析 ...................................................................................................................24 頁面布局 ....................................................................................................................24 制作要求 ....................................................................................................................26 8 風險分析 ..............................................................................................................................27 3 外部風險分析 .............................................................................................................27 行業(yè)內(nèi)競爭風險 ................................................................................................27 市場環(huán)境分析 ...................................................................................................27 客戶風險 ..........................................................................................................27 法律風險 ..........................................................................................................28 內(nèi)部風險分析 .............................................................................................................28 管理風險 ..........................................................................................................28 業(yè)務骨干流失風險 ............................................................................................28 財務風險 ..........................................................................................................28 網(wǎng)絡技術風險 ...................................................................................................29 總結 ...........................................................................................................................29 9 經(jīng)營預測 ..............................................................................................................................29 10 財務分析 ............................................................................................................................30 附錄 .............................................................................................