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【正文】 le terms and definitions to explain the plicated. A process model should follow the same rules, which are: Be easy to understand and be actionable. The process that SPECK Media uses is just that: a simple way of listening, identifying, scanning, planning and implementing. Social Media Design Process (SMDP) Many anizations struggle to understand social media and how to design projects that involve it. Our process allows for and easy way to understand the key social media methods and how to implement a project. 169。 2022 SPECK Media. All rights reserved. Confidential and proprietary. Just what is social media? Why I created this deck? Social Media is an umbrella term that defines various activities that integrate technology, social interaction, and the construction of words, pictures, videos and audio. It’s a fancy way to describe the zillions of conversation people are having online 24/7 Taken from “What the Fuck is Social Media” by Marta Kagan But, if you don’t know that by now then maybe this isn’t the right deck for you. In this deck, I’m talking about about how we apply a process to social media projects and initiatives. : ; :; : 169。169。 2022 SPECK Media. All rights reserved. Confidential and proprietary. A quick “jargon free” way of understanding social media projects. Social Media Design Process (SMDP) By Michael J Lis owner SPECK Media : ; :; : 169。 2022 SPECK Media. All rights reserved. Confidential and proprietary. Having a process isn’t overrated Following a process to do something is the best way to ensure that results are true to form and delivery is efficient. Over the course of nine months of delivering social media projects for Fortune 500 panies, SPECK Media’s process has bee very clear. Today it is what my
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