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firm uses on every project we embark on. My hope is that this deck gives you or your anization a deeper insight into the ponents of the process and how it works. There is still so much out there to be learned about social media, my hope is that we continue to explore new ways to reach business goals through social media. Why do you need a design process? A more important question is: How do you get from point A to point B using social media? Why I created this deck? 169。 2022 SPECK Media. All rights reserved. Confidential and proprietary. Let’s take a look at some of the ponents of the Social Media Design Process (SMDP). 169。 offline) these are places where people can municate with each other socially. This is where the conversation begins. (SMDP) Components 169。 2022 SPECK Media. All rights reserved. Confidential and proprietary. Component 3 Social Media Strategy A social media strategy defines the goals and objectives for anizations looking to partake in social media. A social media strategy can be pared to a blueprint for success. It outlines the game plan, the tactics and the channels that will be used throughout each social media initiative. (SMDP) Components Examples of strategy A social media strategy is usually far reaching and defines a strategy over the course of 6 to 12 months. The strategy contains examples of how goals are attained and a roadmap of when each social media tactic is designed and implemented in order to meet those goals. 169。 2022 SPECK Media. All rights reserved. Confidential and proprietary. Component 5 Social Media Tactic Tactics are what we use to get the job done. A social media tactic is any method for pleting our game plan and reaching the goa