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。 You have been given a sales target to achieve and you are behind in your YTD performance, currently at 75% only. ? 你有什么辦法完成銷售指標? What are your options to ensure that the performance of your area is on target ? 練習 EXERCISE GROUP WORK ? 擴大分銷 Expand Distribution ? 可立即增加銷售 Immediate increase in incremental sales ? 更多的客戶是提升銷售額的關鍵 Potential for future sales expansion due to bigger customer base 解決方法 1 POSSIBLE SOLUTIONS (1) ? ?機會 OPPORTUNITIES ? 用附近零售店的銷售數(shù)據(jù)說服店主進貨 Next door selling ? 用該地區(qū)的銷售數(shù)據(jù)說服零售店進貨 Track record of sales in same area ? 促銷和廣告 Promotion advertising ? 銷售競爭品牌的零售店 Competitor’s products already in ? 增加產(chǎn)品規(guī)格 Increase Range ? 增加銷售 Incremental sales ? 有銷售增長的潛力 Potential for future sales expansion ? 我們的產(chǎn)品有更多的陳列面 More merchandising space for our products thus edging out petitors 解決方法 2 POSSIBLE SOLUTIO