外貿(mào)流程及實(shí)務(wù)講義課件-文庫吧資料
2025-02-19 12:19本頁面
【正文】 m cleaner + products concerned? Vacuum cleaner + market research? Vacuum cleaner + famous customers ? Vacuum cleaner (in other languages) + above key words ? Affiliated links? Google superior searching? 專業(yè)雜志 (Professional Magazines)，報(bào)紙（商業(yè)版）? 其它方法 朋友的推薦，大使館商務(wù)參贊處信息，行業(yè)報(bào)告，黃頁，行業(yè)組織（如貿(mào)促會(huì)等）。s largest grocery retailer and control of its empire, despite its IT advantages, could leave it weak in some areas due to the huge span of control. ? Since WalMart sell products across many sectors (such as clothing, food, or stationary), it may not have the flexibility of some of its more focused petitors. ? The pany is global, but has a presence in relatively few countries Worldwide. 例 2 WalMart ? Opportunities. ? To take over, merge with, or form strategic alliances with other global retailers, focusing on specific markets such as Europe or the Greater China Region. ? The stores are currently only trade in a relatively small number of countries. Therefore there are tremendous opportunities for future business in expanding consumer markets, such as China and India. ? New locations and store types offer WalMart opportunities to exploit market development. They diversified from large super centres, to local and mallbased sites. ? Opportunities exist for WalMart to continue with its current strategy of large, super centres. 例 2 WalMart ? Threats? Being number one means that you are the target of petition, locally and globally. ? Being a global retailer means that you are exposed to political problems in the countries that you operate in. ? The cost of producing many consumer products tends to have fallen because of lower manufacturing costs. Manufacturing cost have fallen due to outsourcing to lowcost regions of the World. This has lead to price
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