【正文】 an. Respect the time blocks that you set aside for yourself. If you don’t keep to your Twitter time goals, you’ll bee frustrated, develop Twitter overload symptoms, and die a horrible Twitter death (well, most likely you won’t die, but your spouse might want to kill you). Make a mitment to yourself to stay on task and get your Twitter plan done in a timely manner. Using ThirdParty Tools to Be More Productive with Twitter You can find dozens, if not hundreds, of different Twitter applications (apps) that make you more efficient in your Twitter efforts. As a Twitter marketer, look for an app that allows you to effectively manage multiple Twitter profiles, schedule tweets to go out at a later date and time, and measure your Twitter analytics. The following sections describe a few of the best Twitter apps currently available. Using ThirdParty Tools to Be More Productive with Twitter You can find dozens, if not hundreds, of different Twitter applications (apps) that make you more efficient in your Twitter efforts. As a Twitter marketer, look for an app that allows you to effectively manage multiple Twitter profiles, schedule tweets to go out at a later date and time, and measure your Twitter analytics. The following sections describe a few of the best Twitter apps currently available. TweetDeck I remend the TweetDeck ( application for anyone getting started with Twitter or for the people who try to use the Web interface and throw up their hands, saying, ―I just don’t get how Twitter works.‖ Nearly everyone I know who uses TweetDeck has bee a Twitter ninja. TweetDeck runs on Adobe AIR (see the sidebar ―Adobe AIR,‖ in this chapter, for more information). You can send and receive tweets using this desktop application, so you don’t have to rely on the Web interface. Imagine trying to watch a baseball game through a cardboard tube versus seeing the game with no obstructions. When it es to Twitter, TweetDeck lets you see the entire game. By using TweetDeck, you can create groups of people you want to follow, do searches for keywords and hashtags, and use any of six builtin URL shorteners, including and (It doesn’t Include however.) Adobe AIR Adobe AIR is a crossplatform application that runs on Windows, Mac, and Linux. If a program runs on Adobe AIR, and your puter runs on Windows, Mac or Linux, that program can run on your puter. When you download a program that runs on Adobe AIR, the installation application performs a check to see whether you already have Adobe AIR on your you don’t have it, the installation application asks whether you want to download it. Or you can download Adobe AIR directly at . With a few exceptions, you should use TweetDeck for all your twittering. Send and receive tweets。 file a report。標題： Being Productive with Your Twitter Marketing Plan 原文： If you want to have longterm success with Twitter (and other socialmedia), you need to effectively manage your time and avoid burnout. If you’re like me, you’re a busy professional and probably have more than 20 different things to do before 8:00 . and 30 things to do before noon. But if you can spare 15 to 30 minutes a day, you can get the most out of Twitter through repetition, planning, and being proactive. This chapter takes a look at how proper planning and support can help you maximize your time on Twitter. If you follow the advice in the following pages, you can successfully manage your time and content on Twitter. Creating a TimeManagement Strategy for Twitter ―I don’t have time,‖ many people say when they explore Twitter and other social media tools. ―I’m already too busy, how am I supposed to squeeze in one more thing?‖ ―It’s like eating an elephant,‖ I sometimes say to these people (because I’m a little clever and more than a little weird). ―You eat it one bite at a time.‖ Building and Implementing Your Twitter Marketing Roadmap Managing Twitter involves managing your time. If you look at Twitter as some big elephant that you have to eat all at the same time, you’ll never get it done. But if you start small — one bite at a time — you can master the thing in less than a week. Avoiding Twitter overload At times, you may bee overwhelmed by all the information, content, friend requests, questions, ments, suggestions, and ideas that your followers are sharing on a consistent basis. This feeling has a name: It is called a social media overload or Twitter overload. Just don’t let it get to the point of a brain hemorrhage or a heart attack! Time management and effective use of tools can help you keep your head above water. Like with any problem, you can always spot warning signs before the worst part hits you right