企業(yè)家身份商務(wù)戰(zhàn)略entrepreneurship06b(參考版)
2025-03-02 16:28本頁(yè)面
【正文】 Entrepreneurship 06 ? Business Strategy the function + : and x are there to let us know that values can change only through learning and function” YOU WILL NEVER FAIL? ? What if I say... Causes of business failures ? You risk failures when you: ? Start business with the wrong reasons ? Do bad management ? Do bad marketing ? Don’t consider petitors ? Lack of capital ? Spend too much ? Choose the wrong location ? Get too big too fast ? Don’t have a website? ? Have a BAD BUSINESS PLAN! YOU NEED TO KNOW! ? Strategies... Strategic Management What is Strategy? it is an ART in formulating, implementing, evaluating of decisions accross the different functions within an anization to achieve its objectives Strategy adalah seni dalam menformulasikan, mengimplementasikan dan mengevaluasi Berbagai keputusan lintas fungsional yang memungkinkan anisasi mencapai tujuannya. What? formulate implement evaluate How? Enviromental Scanning ? Gathering Information ? External: Opportunities and Threats ? Societal Enviromental: General Forces ? Task Environment: Industry Analysis ? Internal: Strengths and Weaknesses ? Structure: Chain of Command ? Culture: Beliefs, expectations, values ? Resources: Assets, skills, petence, knowledge Strategy Formulating ?Developing Longrange Plans Strategy Implementation ?Putting Strategy into ACTION! Evaluation and Control ?Monitoring Performance Mi
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