【正文】
Stars lack of hotel luxurious and economical but so many midrange hotels.,and the food, transport service quality is low too。【英文摘要】With the development of economic, tourism industry as an emerging industry, bee more and more popular in many countries. Especially in recent years, due to the advent of economic globalization, rapid and stable development of world tourism, showing a thriving scene. As petition intensifies between countries launched a prehensive petition, and the focus of petition is gradually to the culture and image as the symbol of the “soft power” level up, because of its nature can not be copied by a country full attention. The particularity of its tourism industry, as countries shows culture, the image of an important means and platform. Countries have increased input into the tourism industry, especially with the information in full swing。景點(diǎn)建設(shè)還停留在觀光旅游上,而休閑旅游、文化旅游發(fā)展比較緩慢。(3)在延伸價(jià)值鏈部分,張家界處于相對(duì)弱勢(shì)。主要是由于旅游產(chǎn)業(yè)結(jié)構(gòu)不合理造成的,旅行社之間缺乏合作;星級(jí)酒店中豪華型和經(jīng)濟(jì)型太少,中檔酒店偏多;餐飲、交通服務(wù)質(zhì)量偏低;購、娛市場(chǎng)蕭條。在統(tǒng)計(jì)資料的基礎(chǔ)上,運(yùn)用主成份分析法對(duì)五市(張家界、桂林、麗江、遵義和樂山)旅游產(chǎn)業(yè)競(jìng)爭(zhēng)力進(jìn)行綜合對(duì)比評(píng)價(jià),從而找出影響旅游產(chǎn)業(yè)競(jìng)爭(zhēng)力的重要因素,同時(shí)分析張家界旅游產(chǎn)業(yè)競(jìng)爭(zhēng)力