【正文】
in the downstream, it covers 3D image display devices including TV, digital camera and laptop as well as panel manufacturers. The emergence of 3D TV has benefited six types of manufacturers most. The first beneficiary is Sony, which dominates the 3D programming equipment market. The big shot possesses full range of products from lens to TV, and is the undisputable leader in the BluRay player and HDMI market. Meanwhile, it also owns 3D sources. Global and China Flat Panel TV and 3D TV Industry Report, 20212021 LITEON IT Corporation and NVIDIA are the second largest beneficiaries. As a BluRay player OEM, LITEON will see an increase in the sale of Bluray players and win more outsourcing orders. NVIDIA, a 3D graphics producer, is engaged in the promotion of 3D games and 3D desktop displays. The fever of 3D movie and 3D TV will stimulate the 3D game and 3D desktop display market, where NVIDIA holds a dominant position. The third beneficiary is TCON manufacturers. It is an ideal solution for 3D TV to be applied in 240Hz and 1080P flat panel TVs. High resolution requires more plicated and more expensive TCON. Therefore, it is petitive and lowcost to integrate 240Hz into TCON. TCON enterprises including Samsung, TLI, Novatek and Himax get benefits. The forth beneficiary is HDMI vendors, who collect US$ as the license fee for each HDMI, to say nothing of the oneoff certification fee. The fifth is 3D movie device manufacturers like TI, ReaID, XPAND, MASTERIMAGE and Dolby. XPAND is specialized in the design of shutter spectacles. Its customers include Sony and Samsung. The sixth is 3D spectacles producers, mainly shutter 3D spectacles producers. Polarized spectacles feature low price, small shipment and lower value, while shutter spectacles are more expensive (at least US$140 each), and the shipment is large, since almost each 3D TV is delivered with two pairs of shutter spectacles. However, there are few manufacturers concentrating on this field, and many of them are in small scale. In fact, people started the research and development of 3D TV in the era of CRT, and TV manufactures never stop their craving for 3D. However, as the video refresh rate at that time was so low that the pictures would flicker if shutter 3D was applied. In the flat panel TV era, the emergence o