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s response may be less accurate. ? He may color his answers because of confusion with other visits or confuse you with some other pany. ? The best answer is often enough to get the most information, but not so often as to upset the customer . ? In real terms, the frequency with which you conduct a customer satisfaction survey depends on the frequency with which you interact with your customers What To Do With Answers ? I need to pile(收集 ) the answers from different customers. I need to look for trends. I should look for differences by region and/or product. ? However, I most need