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091201發(fā)現(xiàn)中國(guó)(美卓中國(guó)市場(chǎng)策略思考)-中英文-rev-wenkub.com

2025-01-12 03:51 本頁(yè)面
   

【正文】 2023年 1月 30日星期一 3時(shí) 33分 36秒 03:33:3630 January 2023 1一個(gè)人即使已登上頂峰,也仍要自強(qiáng)不息。勝人者有力,自勝者強(qiáng)。 , January 30, 2023 閱讀一切好書如同和過(guò)去最杰出的人談話。 2023年 1月 30日星期一 上午 3時(shí) 33分 36秒 03:33: 1楚塞三湘接,荊門九派通。 03:33:3603:33:3603:331/30/2023 3:33:36 AM 1成功就是日復(fù)一日那一點(diǎn)點(diǎn)小小努力的積累。 2023年 1月 上午 3時(shí) 33分 :33January 30, 2023 1行動(dòng)出成果,工作出財(cái)富。 :33:3603:33Jan2330Jan23 1故人江海別,幾度隔山川。 Metso is building both today and future. 亞洲最大垃圾回收環(huán)保處理工廠建成 美卓機(jī)械投身中國(guó)可持續(xù)發(fā)展建設(shè) The largest waste incineration plants in Asia was pleted. Metso’ s machinery participated in the construction of China39。 A beginning of a history that Metso assists China in developing. 1950年 10月 28日中國(guó)芬蘭建交 On October 28, 1950, China and Finland established diplomatic relations. 美卓機(jī)械投身新中國(guó)建設(shè) Metso devoted itself into the construction of New China. 【實(shí)力 通用電氣將向中國(guó)提供包括潔凈煤技術(shù)、先進(jìn)風(fēng)能技術(shù)、支線航空、先進(jìn)機(jī)車開發(fā)、水處理、建筑物節(jié)能、節(jié)能長(zhǎng)壽照明系統(tǒng)的科技合作等。發(fā)現(xiàn)機(jī)遇 s China in American’ s eyes 大國(guó)的文化輸出 The cultural outputs of great power 最熱門的話題 The hottest topics 大國(guó)崛起 The rise of great power 實(shí)現(xiàn)未來(lái)經(jīng)濟(jì)發(fā)展目標(biāo),關(guān)鍵要在加快轉(zhuǎn)變經(jīng)濟(jì)發(fā)展方式、完善社會(huì)主義市場(chǎng)經(jīng)濟(jì)體制方面取得重大進(jìn)展。 ?Founded in August,1999, the registered capital was 1 million yuan ? 2023年上半年,蒙牛銷售收入大增 33%至 100億元人民幣 。發(fā)現(xiàn)機(jī)遇 ? We are bedraggled by our long history, sufficient thoughts, broad backdoors, plicated interpersonal relations, littered ambitions, and pessimistic perspectives. Thus, this overreacted perception entails us to scorn the basic simple business logics and the fair game rules. 其實(shí)永遠(yuǎn)不會(huì)歸向?正常?,他們沒有看到,中國(guó)是地球上一個(gè)全新的生態(tài)體系,剝離了轉(zhuǎn)型期的混亂后,實(shí)質(zhì)是中國(guó)在創(chuàng)造新的商業(yè)形式、新的商業(yè)物種。 In 2023, while the global luxury market is shrinking, it is expected that the luxury product sales in China will be unprecedented to reach 5 billion . dollars, the growth ranks the world39。 李寧公司失去正面競(jìng)爭(zhēng)的機(jī)會(huì)后,選擇了?農(nóng)村包圍城市?,在 CCTV5的所有出鏡主持人和嘉賓胸前掛上了李寧的 logo,而最終引爆市場(chǎng)的是李寧作為主火炬手,在鳥巢上空奔跑了 10分鐘,全世界 40億人看到的不是奧運(yùn)合作伙伴阿迪達(dá)斯,是李寧。發(fā)現(xiàn)機(jī)遇 以奇勝 To join battle with direct methods, To secure victory with indirect methods 中國(guó)政府?創(chuàng)業(yè)早期?運(yùn)用得出神入化 跳出與國(guó)民黨正面戰(zhàn)爭(zhēng)的消耗,抓住中國(guó)社會(huì)最廣大群體:農(nóng)民。 the worst of all is to besiege walled cities. To win first and fight then The Art of War by Sun Tzu How to win first? 兵者,詭道也。s resistance without fighting. Thus the highest form of generalship is to balk the enemy39。 more energy and time。中國(guó)破碎機(jī)生產(chǎn)與出口基地 ……………… 美卓 如何在混戰(zhàn)中占據(jù)競(jìng)爭(zhēng)優(yōu)勢(shì) How to get an edge in brutal business jungle? Sandvic Market Performance 礦山 行業(yè) Mining 建筑 行業(yè) Construction 業(yè)績(jī)從何而來(lái): Where does the excellent performance e from? 高市場(chǎng)占有率 High Market Share 60%的訂單從老客戶來(lái) 60% of order received are from our regular customers 主要業(yè)績(jī)?cè)隽浚航ㄖ袌?chǎng)發(fā)力 Major growth margin: the construction industry 核電、水電等高端市場(chǎng)占有率高 High Market Share in Highend market 中端市場(chǎng)被國(guó)內(nèi)企業(yè)占據(jù) Midend market is occupied by domestic manufacturers 兩個(gè)關(guān)鍵詞:競(jìng)爭(zhēng)與客戶 Two key words: Competition and Customer 競(jìng)爭(zhēng)關(guān)系與消費(fèi)關(guān)系的洞察,決定策略的制定 Fully understand the relationships of petition and consumption。解讀生態(tài) Lucent Nike WildAid Kerry EAS Logistics Hong Kong Jockey Club MeecedersBenz Amsterdam New World Disneyland Penglai, China Yangxian, China China Citic Bank ICBC CITICPrudential AvivaCofco SDIC Trust Zhonghai Trust Shell Caterpillar SEPA哲學(xué):生態(tài)決定生存 SEPA philosophy: The fittest survives Biology Species Business Species ■ Only the best and most suitable species can survive the ecological petition. ■ There will be no two identical species in the world. ■ The most longlived species are necessarily the most beneficial to the surrounding ecology ones. ■ Each species must have a core viability to survive. ■ Only the best and most suitable panies can survive the business petition. ■ There will be no two identical panies in the world. ■ The most longlived and healthiest brands must be the most beneficial to the surrounding ones. ■ Each brands must have a core value. SEPA:商業(yè)生態(tài)系統(tǒng) 能力 路徑 生態(tài) 商業(yè)生態(tài)體系 EcoBusiness System EcoBusiness 商業(yè)生態(tài) ■ No pany can exist and develop independently. ■ Society, culture, industry, market, consuming and brand interacts with each other。重構(gòu)品牌 中國(guó)市場(chǎng)策略思考 Metso Thoughts on marketing strategy in China 發(fā) 現(xiàn) 中 國(guó) Explore China 【關(guān)于我們】 About us 【發(fā)現(xiàn)機(jī)遇】 Opportunity Insight 【解讀生態(tài)】 Ecosystem Retrieval 【重構(gòu)品牌】 Brand Reconstruction 【行動(dòng)策略】 Action Strategy 關(guān)于 我們 關(guān)于我們 行動(dòng)策略 About us 創(chuàng)意:創(chuàng)見性智慧 商業(yè):一切專注于商業(yè)生態(tài) 策略:洞察機(jī)會(huì),整合資源,創(chuàng)新突破 智業(yè):商業(yè)是科學(xué),也是藝術(shù),以結(jié)果導(dǎo)向構(gòu)建可操作方案 SEPA定位 SEPA Positioning 創(chuàng)意商業(yè)策略智業(yè)機(jī)構(gòu) Creative Business Strategy Agency Originality: Innovative wisdom Business: Focus on the business ecosystem Strategy: Opportunity insight, resources integration, innovation and breakthrough Intelligence Industry : Business is a science as well as an art, constructing the feasible plan with resultoriented methods. SEPA囊括來(lái)自新華社等全球知名新聞通訊社 、 商業(yè)咨詢機(jī)構(gòu) 、 投資機(jī)構(gòu) 、營(yíng)銷策略機(jī)構(gòu) 、 傳播
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