【正文】 you know some mon causes for plaints and claims in international trade?35。你知道一些常見(jiàn)的投訴原因和索賠在國(guó)際貿(mào)易？ you know how to write letters of plaints and adjustments? 36。你知道如何寫投訴信和調(diào)整？ is the difference between marketing and sales? 37。之間的區(qū)別是什么營(yíng)銷和銷售？ is the marketing mix? 38。什么是市場(chǎng)營(yíng)銷？ are referred to as the four “P’s” of marketing? 39。什么是被稱為四個(gè)“點(diǎn)”的營(yíng)銷？ do you understand the term ―globalization? 40。你怎么理解“全球化？ is a typical heading for a fax? 41。什么是典型的標(biāo)題為一個(gè)傳真？ is Emerce? How does it work? 42。什么是電子商務(wù)？它是如何工作的？ are the benefits of Emerce? 43。什么是電子商務(wù)的好處？’s the difference between Emerce and Ebusiness? 44。什么是電子商務(wù)和電子商務(wù)之間的區(qū)別？ you know how to write an Email? 45。你知道如何寫一封電子郵件嗎？ 三、著作 Unit 1 1單元Curriculum Vitae(CV)履歷（簡(jiǎn)歷）An account of a person’s qualifications, interests and work experience, usually sent with an application for a proper way to design a CV is to present the best image of yourself in accordance with the job speaking, a CV should have no more than two are several standard CV most popular format usually contains the following ，利益和工作經(jīng)驗(yàn)，通常會(huì)發(fā)送一個(gè)應(yīng)用程序的工作。適當(dāng)?shù)脑O(shè)計(jì)方法是目前最好的形象，根據(jù)工作要求。一般來(lái)說(shuō)，簡(jiǎn)歷應(yīng)該不超過(guò)2頁(yè)。有幾個(gè)標(biāo)準(zhǔn)簡(jiǎn)歷格式。最流行的格式通常包含以下組件。1)Basic Personal Information 1）個(gè)人基本信息 2)Job Objective 2）工作目標(biāo) 3)Education 3）教育4)Work Experience 4）工作經(jīng)驗(yàn)5)Social Practice / Extracurricular Activities 5）社會(huì)實(shí)踐和課外活動(dòng) 6)Hobbies and Interests 6）愛(ài)好和興趣Application Letter(Cover Letter)申請(qǐng)信（信）A letter with a document or goods explaining the application letters explain the reasons for your interest in the specific organization and identify your most relevant skills or normally contain faro parts in which you should: 字母的文件或物品說(shuō)明內(nèi)容。有效運(yùn)用字母解釋的原因，你有興趣的具體組織和確定最相關(guān)的技能和經(jīng)驗(yàn)。他們通常包含在你的家：1)confirm that you wish to apply and say where you learned abort the job。1）確認(rèn)你想申請(qǐng)，說(shuō)你在哪里學(xué)到中止工作；2)say why you are interested in the position and relate your interest。2）為什么你對(duì)這個(gè)職位感興趣并與你的興趣；3)show that you can contribute to the job by high lighting your most relevant skills and experience。3）表明，你可以有助于工作的高照明你最相關(guān)的技能和經(jīng)驗(yàn)；4)indicate your wiliness to attend an ）表明你的意愿參加面試。Unit 22單元 Business Report 經(jīng)營(yíng)報(bào)告A business report conveys information to assist in reports might present the actual solution to solve a business problem。other report might record historical information that will be useful to assist in future decision are some basic steps for you to follow when writing a business ，協(xié)助決策。一些報(bào)告可能目前的實(shí)際解決辦法來(lái)解決業(yè)務(wù)問(wèn)題；其他報(bào)告可能有記錄的歷史信息，將是有益的，協(xié)助未來(lái)決策。這里有一些基本的步驟，你走的時(shí)候?qū)懮虅?wù)報(bào)告。1)Planning the writing 1）計(jì)劃的寫作2)Organizing the report into sections 2）組織報(bào)告部分 3)Revision 3）修訂Unit 33單元Memo(Memorandum)備忘錄（備忘錄）A brief record written as an aid to the is used to describe the standard format of internal munication, which an organization uses for its own 。它是用來(lái)描述的標(biāo)準(zhǔn)格式的內(nèi)部溝通，其中一個(gè)組織使用自己的員工。Memos usually serve the following purposes: 備忘錄通常為以下目的：l Give instructions or notify events which have occurred。l指示或通知事件發(fā)生； l Seek information。l尋求信息；l Offer ideas and 。The heading segment follows this general format: 標(biāo)題一般格式如下這段： TO: 到： FROM: 從： DATE: 日期： SUBJECT: 主題：Unit 44單元 Itinerary 行程An account or record of a journey or proposed route of a is usually to be made, including the time to set out and return, the route of visit, the dwelling place, the main contents of visit, 。它通常被制成，包括時(shí)間出發(fā)和返回，路線參觀，居住的地方，主要內(nèi)容的訪問(wèn)，等等。Such an itinerary generally includes: 這樣的行程一般包括： l title。l稱號(hào)； l time。l時(shí)間； l place。l地方；l contents of 。Unit 5 5單元 Meeting Agenda 會(huì)議議程Meeting Agendas are a significant list that helps the chairperson to structure the meeting and the secretary or minutetaker to keep track of what is being ，幫助主席結(jié)構(gòu)的會(huì)議和秘書或minutetaker保持軌道在討論什么。Agendas may vary in , they should follow a structure and list standard items:議程可能有不同的形式。然而，他們應(yīng)該遵循的結(jié)構(gòu)和標(biāo)準(zhǔn)項(xiàng)目列表： l wele any special visitors l歡迎任何特殊的客人 l apologies for absence 沒(méi)有l(wèi)道歉 l special event l特殊事件l confirmation of minutes of the previous meeting l確認(rèn)以往的會(huì)議記錄l business arising out of minutes l業(yè)務(wù)所產(chǎn)生的分鐘l correspondence sent and received l對(duì)應(yīng)的發(fā)送和接收 l reports l報(bào)告l adjourned business l延期業(yè)務(wù) l general business l一般業(yè)務(wù)l any other business l任何其他業(yè)務(wù) l close of meeting l會(huì)議結(jié)束 Minutes 分鐘Minutes of a meeting are the agreed record of discussion and decision purpose of minute is to record permanently the proceedings of a meeting, as well as to provide a basis for 。目的是永久記錄會(huì)議決議，以及提供行動(dòng)的基礎(chǔ)。Unit 66單元 Presentation 介紹A presentation, in the broadest sense, is every encounter you have with every person you ever specifically, however, whenever you are asked to appear in front of one or more people for the purpose of explaining, educating, convincing, or otherwise conveying information to them, you have a ，在最廣泛的意義，是每一個(gè)遇到你與你遇到的每個(gè)人。更具體地說(shuō)，然而，每當(dāng)你被要求出現(xiàn)在前面的一個(gè)或多個(gè)人民為目的的解釋，教育，說(shuō)服，或以其他方式傳送信息給他們，你有一個(gè)介紹。Structuring a wellorganized presentation is your key to 。An effective presentation structure includes 演講的結(jié)構(gòu)(1)an effective opening,（1）一個(gè)有效的開(kāi)放，(2)a preview of the main points,（2）一個(gè)預(yù)覽要點(diǎn)，(3)clearly demarcated main points, and（3）明確劃定的主要觀點(diǎn)，并(4)an effective closing.（4）一個(gè)有效的關(guān)閉。Unit7第七單元Letters for Establishing Business Relations 建立業(yè)務(wù)關(guān)系的信In writing such a letter, the following contents should be included: 寫這樣的信，以下內(nèi)容應(yīng)包括： l The purpose of your letter。l寫信的目的；l The nature of your pany’s business: agent, exporter, importer or manufacturer。l性質(zhì)的公司業(yè)務(wù)：代理，出口商，進(jìn)口商或制造商；l The business scope of your pany and also the branches and liaison offices, if any。l貴公司的主要業(yè)務(wù)也有分公司和聯(lián)絡(luò)處，如果有任何； l The reference as to your pany’s financial position and integrity。l參考作為貴公司的財(cái)務(wù)狀況和完整性；l As an exporter, you should describe emphatically the quality of your products。l作為出口商，你應(yīng)該著重描述你的產(chǎn)品質(zhì)量；l If available, a brief introduction to your pany, catalogue, price lists, be ，簡(jiǎn)要介紹一下貴公司的目錄，價(jià)格表，應(yīng)封閉，等等。l As an importer, what modities you want to buy and sell and your sales potential as well。l作為進(jìn)口商，什么商品你想買和賣你的銷售潛力等； Unit 8 8單元 Enquiries 詢盤An enquire is a letter you write to try to ask for more information concerning a product, service or other information about a product or service that interests ，服務(wù)或其他有關(guān)產(chǎn)品或服務(wù)的信息，你的利益。Wh