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現(xiàn)代小企業(yè)管理第五講英文版-資料下載頁(yè)

2025-03-01 08:47本頁(yè)面
  

【正文】 s and Facilities a. Retail b. Wholesale c. Service d. ManufacturingSmall Business ManagementCustomer Draw1. Traffic Study2. Transportation Methods3. License Plate Check4. InterviewsSmall Business ManagementService Businesses1. Services Intangible2. Buyers and Sellers Interdependent3. Service and Seller Inseparable4. Services are Perishable5. Quality Standardization DifficultSmall Business ManagementService Buyers1. Personal Attention2. Subjective Impressions3. Marketing Time Saving4. Customer Wants Increase5. Small Things CountSmall Business ManagementValuing Service1. Life Style Changes2. High Price Strategy3. Volume Purchases4. Pricing ElementsSmall Business ManagementPromoting Services1. Promote Benefits and Image2. Advertising3. Personal Selling4. Free Publicity
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